Tag Archives: Engagement

Social Media Marketing

Twitter Continues to Evolve Communities and Different Matter-Primarily based Engagement Choices within the App

Posted on by admin
19
Mar

We need to talk about Twitter Communities. Or more specifically, it’s worth discussing the ways in which Twitter’s going about enhancing user engagement through Communities for more enclosed tweet discussions, and other experiments that could eventually change the way that you tweet. Communities is the most obvious element on this front, because it’s already live, […]

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Social Media Marketing

Google Launches New ‘Related Search for Content’ Adverts to Assist Enhance On-Website Engagement

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17
Mar

Google has added a new ad unit to its AdSense suite, with ‘Related search for content‘, which aims to help drive users to more related elements on your site. As you can see here, the new ad unit essentially works as a suggested content type prompt on your website, which re-directs users to more of […]

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Email Marketing

Nurture Stronger Sales Relationships with Engagement Monitoring for One-to-One Emails

Posted on by admin
15
Mar

When should you hand leads from marketing to sales? Where does marketing get visibility into sales processes? How can sales improve prospecting to nurture more warm opportunities? Using automated one to one email as part of you sales engagement automation strategy helps ensure every insight is aligned. Marketing can help deliver truly connected customer experiences, […]

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Email Marketing

2022 Global Messaging Engagement Report

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03
Mar

Consumer preferences are always changing, and consumers expect companies to keep up. In the last few years, many businesses had to accelerate digital transformations and meet customers online. This meant rethinking how to stay connected with prospects and existing customers virtually, while the future of in-person interactions remained uncertain. Now almost 2 years into this […]

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Social Media Marketing

A Easy TikTook Engagement Calculator (+5 Tips to Increase Engagement)

Posted on by admin
03
Mar

With more than 1 billion monthly active users other 3 billion global installations, TikTok has quickly become one of the most engaging social media platforms in the world. Not only does the platform bring in big crowds, but it also boasts the highest engagement rates on social media. For marketers, TikTok opens up a world […]

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Social Media Marketing

Client habits shifts and new experiences are broadening fan engagement – Nielsen

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23
Feb

While many industries are affected by the pandemic worldwide, global sports has seen the most significant impact. The return of sports fans midway through 2021 was greeted with cheers by all. However, sports fans’ behavior has evolved so much that it is difficult for the industry to go back to its pre-COVID state, in particular […]

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Social Media Marketing

20 Instagram Post Concepts to Enhance Engagement

Posted on by admin
09
Feb

Instagram is still one of the hottest spots online to connect with customers — if you’ve got good Instagram post ideas. Even Gen Z still thinks Instagram is cool. Research shows that most prefer it to other platforms — and that includes TikTok. 90% of Instagram users say they follow at least one businesswhich means […]

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Social Media Marketing

Instagram Increases Response Choices in Stories Polls, Facilitating Expanded Engagement

Posted on by admin
27
Jan

did you notice this warning already in your Instagram Stories sticker tray? As shared by the social media consultant megcoffeeInstagram has quietly updated its poll sticker for Instagram Stories, which now allows you to add up to four answer options for your poll, doubling your answer options. This could be great for social media managers […]

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Social Media Marketing

Can Post Timing Improve Your Instagram Engagement?

Posted on by admin
08
Jan

The hottest social media trend this fall? Complain about less-than-usual Instagram engagement (especially if you haven’t) Tried roles). Before we go to the “Did I get Shadowban?“Conspiracy theories, it’s important to note that there are many different reasons social media managers might see a small decline. A likely explanation? When COVID restrictions were relaxed in […]

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Email Marketing

Develop your B2B enterprise with Sales Engagement Automation

Posted on by admin
23
Nov

When we think of B2B companies, we know one thing is absolutely right – relationships are important and are what drive business growth. However, relationship building can be tricky when your customers receive different messages from sales and marketing teams. You want to make your customers feel that they are important to your business and […]

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