Is your email content getting dry? Don’t get me wrong—there’s a time and place for black text on a white screen. But it’s fun to spice things up with different types of email content ideas now and then. Think outside the box. You can include elements like: images gifs animation buttons countdowns Amp for Email […]
E-commerce is 1 of the most powerful and fastest-growing industries in the world today. It is predicted that 95% of sales will occur online by 2040. NielsenIQ data shows that 67% of all consumers report changing the way they shop due to COVID-19, and this figure is poised for further growth. The move to online […]
If you’ve already spent an hour and 14 minutes watching YouTube videos today, it’s okay to admit it. You aren’t alone: 74 minutes is how long the average Internet user spends watching YouTube daily. Views are great, but your YouTube engagement rate is the metric that matters. Getting 1,000 views and 100 comments is much […]
YouTube’s previewed some new analytics options coming to Creator Studio, which will provide more data on what your audience is interested in, based on their search and engagement activity, and how they’re interacting with different topics across the app. The new elements will be part of YouTube’s ‘Search Insights’, which it first previewed late last […]
Twitter’s looking to better facilitate the spread of tweets beyond its own platform via a new WhatsApp sharing button for users in India, along with a new LinkedIn sharing option, with dedicated tweet presentation in the app. First off, on the new WhatsApp button – given WhatsApp is by far the most used messaging app […]
Question: I’m trying to grow the social media accounts for my small business, but I’ve heard that using scheduling tools can cause low engagement and reach. Is this true? The short answer is: no. Consistency is more likely to raise your reach and audience engagement — which is the primary service offered by third-party scheduling […]
We recently launched direct Instagram carousels scheduling in Buffer. Now you can scheduled carousel posts to be published automatically in Instagram—no need for reminders. Buffer customers have been asking for carousel direct scheduling for a while (it was the most requested feature in our last customer survey), and we’re not surprised! There’s lots of evidence […]
The NBA Finals are in full swing, with NBA chatter set to peak over the next few weeks, as we move into the conference finals, then the NBA championship decider series. And if you’re looking to tap into the NBA discussion, Reddit could be worth considering. The app sees around 6 million users engaging in […]
ActiveCampaign is highlighting a round-up of each month’s releases so you can continue to scale with a platform that’s scaling with you. What improvements and new features were released throughout March? Build B2B relationships that grow your business. Nurture unified sales experiences that build lasting customer relationships. B2B improvements include new engagement tracking for one-to-one […]
We need to talk about Twitter Communities. Or more specifically, it’s worth discussing the ways in which Twitter’s going about enhancing user engagement through Communities for more enclosed tweet discussions, and other experiments that could eventually change the way that you tweet. Communities is the most obvious element on this front, because it’s already live, […]