Search engine optimization (SEO) sounds like a fancy jargon word that has a suit with elbow patches on. But it’s really just a way to be easily visible and discoverable to your target audience. In this article, I’ll explain what SEO is for social media, why you should care about it, and how you can […]
It’s that time once again, when Microsoft tells us that LinkedIn saw “record levels of engagement” in the most recent reporting period, while offering no further insight and/or qualification of that claim, and we have to just accept it and move on. Lo and behold: Why is that not a surprise? Because Microsoft always reports […]
Ahoy, social media sailors. To navigate the choppy seas of social media, you need to do some solid content planning before you set sail. The most seasoned social sailors know that you must carefully chart your course before stepping on the ship. Without a content plan, you’re blindly casting yourself into an ocean of content, […]
Dr. Venus Nicolino Talks First Dates, Sex, and Red Flags Times change, societies evolve, and last year’s hot garbage is this year’s haute couture. But one aspect of life remains persistently unchanged: First dates are tricky territory, a minefield of misread conversational cues, painfully awkward pauses, and sudden “not if you were the last person […]
Spoiler alert: it’s not organic vs paid social media – it’s organic and paid social media. Businesses often grapple with which to focus on, but that mindset ignores the value of both organic and paid social media to enhance the success of your overall marketing strategy significantly. Both approaches require different methods but will be […]
Bad news for TikTok fans, with the U.S. Senate today approving a bill that will force the app to be sold into U.S. ownership, or be banned entirely in the region. The bill, which was initially proposed early last month, and approved by the House of Representatives, was this week re-packaged it into a broader […]
New Jersey Food Scene Among Best in US Tucked beside New York City, New Jersey has long played second fiddle. However, today it emerges as a culinary powerhouse in its own right, boasting a vibrant food scene that competes with the nation’s culinary giants. Although in the shadows of New York City, the New Jersey […]
Unique circumstances will forever mark the first half of the 2020s, but those alone won’t capture the decade’s legacy. A layer deeper, we see how the events accelerated new trends that shape our world today, like the rise of solopreneurship. A solopreneur is any business driven exclusively by one person. Modern solopreneurs commonly run their […]
People are spending more and more time online, and social platforms are still rising in popularity, and utility, in many ways. But which countries spend the most time online, and which are more reliant on social media than others? The team from Electronics Hub recently put together this visualization, based on data published by Datareportal, […]
Navigating the Ever-Evolving Landscape of Digital Marketing: Trends and Strategies for Effective Data Utilization Introduction: The world of digital marketing is in a perpetual state of evolution. From the advent of the internet to the rise of social media and mobile technology, marketers have continually adapted their strategies to stay relevant in an ever-changing landscape. […]