Tag Archives: data

Melissa Data Named a Niche Player in 2022 Gartner Magic

Melissa Data Named a Niche Player in 2022 Gartner Magic Home Technology Melissa Data Named a Niche Player in 2022 Gartner Magic Quadrant for Data Quality Solutions We store cookies on your computer to improve your experience and provide more personalized services, both on this website and on other sites. For more information about the […]

Melissa Data Named a Area of interest Participant in 2022 Gartner® Magic

RANCHO SANTA MARGARITA, Calif., Nov. 15, 2022 (GLOBE NEWSWIRE) — Melissa, a leading provider of global data quality and address management solutions, today announced it has again been recognized by Gartner in the Magic Quadrant for Data Quality Solutions1. Melissa Data was one of 16 vendors included in the report. “We believe Melissa’s recognition in […]

Google Ads Knowledge Lacking From Looker Studio Or Google Sheets with Google Analytics 4 API?

There are reports that in some cases you can be missing some of your Google Ads data and campaign information when you use the Google Analytics 4 API in conjunction with Looker Studio and/or Google Sheets. Diogo A. da Silva said on Twitter that if you are using the Google Analytics 4 API to report […]

Content Hacks, Goal, Knowledge: Highlights From Content Marketing Conference’s Second and Third Day Keynotes

The Content Marketing Conference 2022 has reached its end, completing three days of events filled with great talks to help content marketers keep up to date with the main trends in the field. If you missed the main highlights of the first day, make sure to read it here before moving on to these following […]

Analysis Exhibits Data Inefficiencies Are Holding Again Marketing Outcomes. The Solution: Optimization

Is your marketing organization getting the data it needs? In this article, we will discuss the findings of a recent study by Treasure Data and try to answer why data optimization is so important (and why too much information can be harmful) and how you can start collecting the best type of data today. The […]

Google Spam Replace Hits Onerous, Question Information Analytics Bug Mounted, Google Ads API, PMax Updates & Earnings Stories

This week, we covered how the day after Google announced the Google October 2022 spam update was done, only then did we see some really massive changes. Google fixed a month-long bug with Google Analytics 3, where the Search Console query data was missing. Google Analytics 4 added a bunch of new features and more […]

Latest Information Reveals Interactive Content Can Boost Your Outcomes [+ Free Course]

Have you ever wondered how the marketing world has evolved over time? From banners and other sources of offline marketing, to radio and TV insertions, phone calls and text messages, and then the internet with Digital Marketing. Digital marketing brings new ways to consume and create content. Blogs brought new ways to write texts and […]

Entrepreneurs Want Third-Get together Data. But What About Privateness Considerations?

A survey published by IAB Europe on programmatic advertising in 2022 showed that 63% of advertisers surveyed said third-party data is currently their preferred type of information source, increasing demand for “high-quality third-party audience data” by 25% from 2020 to 2022. Amid growing concerns about privacy laws and the end of third-party cookies, first-party data […]

Google Data Studio Now Looker Studio

Google has brought Data Studio into Looker and it is now named Looker Studio. Google says this will bring more features and analytics tools to the platform. Google wrote “Data Studio is now Looker Studio. With this complete enterprise business intelligence suite, we will help you go beyond dashboards and infuse your workflows and applications […]

Google Search Console Performance Report Knowledge Difficulty On September 21

Google has confirmed that some data may be missing in the Google Search Console Search Performance report on September 21, 2022. If you log in and view that report, you should see an annotation on that day, that explained more. Google wrote that on September 21, 2022, “Due to a logging error, sites may see […]