For the latest installation of Creators Unlockedwe speak to Josh Ho, a SaaS founder and creator – the latter a term he doesn’t instinctually use, though it definitely applies. Josh earned his founder title with Referral Rock, a software company that eases the process of collecting referrals. But he also hosts two podcasts, writes a […]
If you’ve ever seen a real estate agent’s smiling face on a bench, billboard, or bus (loving the blazers, ya’ll!), you know that advertising is a key part of the business. But in 2023, the most powerful real estate marketing is happening on social media. In high markets and recessions alike, savvy real estate agents […]
The most effective and impactful marketing always comes from ecosystems. Just as coral reefs and rainforests are home to numerous species working together to help each other thrive, your email, social mediaand website should be part of an interconnected system. We can certainly appreciate the burning love that some marketers feel for one specific channel […]
Some social media evangelists will tell you that email marketing is dead. Of course, they’re wrong. Email is still a preeminent form of communication that gets marketing results that most other channels could only dream of. It’s cost-effective, customizable, easy to use, builds connections, and, most importantly, spurs your audience to action. Consider these statistics: […]
The weapon was used against a tank. … [+]The Russian APC was destroyed in Irpin (north of Kyiv) on 12 March 2022. Russian forces intensified the pressure on Kyiv in March 2022. Russian armored vehicles have advanced on the northern edge of the country, while the northwest suburbs including Irpin have been bombed for days. […]
Jeff Bezos is credited with saying “Your brand is what people say about you when you’re not in the room.” In the age of social media visibility and virality, what people say about you can speed its way to millions of people. Or at least be visible to your next potential customer. And that’s why […]
Inbound marketing and social media marketing aren’t two separate strategies. They go hand in hand and play a vital role in growing a business in any industry. Social media trends change year by year. Platforms gain or lose popularity. Consumer expectations change due to world events and other circumstances. Tech advances may force you to […]
Are you looking for ways to increase brand visibility online? Want to learn the hottest trends in social media in 2023? The team from Mentionlytics share their social media trends in this infographic. Here’s what makes their list: tik tok social listening social ads AR and VR Video Micro influencers Shoppable media Social customer service […]
Known for being the stage of controversies (who has never cursed a lot in 140 characters?) in recent times, Twitter has become their target. The unpopular changes promoted by Elon Musk at the helm of the company are leading many users to abandon the blue bird – or they are at least planning to do […]
All brands using social media in any form must navigate a constantly evolving set of risks in an environment that changes at lightning pace. A social media governance strategy ensures you’re prepared for whatever the world of social media throws at you. Keep reading to find out how to build a strategy that will help […]