Tag Archives: Marketers

TikTok Shares Insights into How its Helped APAC Entrepreneurs Drive Outcomes [Infographic]

While TikTok’s working to amplify the benefits that it’s provided for U.S. businesses, it’s also helping brands in other regions reach new audiences, and find broader success through marketing in the app. In the below infographic, TikTok provides an overview of its evolution in the APAC region, and the various initiatives it’s launched to connect […]

How Brands and Entrepreneurs Can Use Push Notifications?

Have you ever thought about using push notifications strategy for advertising? Push notifications strategy involves quick messages that pop up on devices, offering a straightforward way for businesses to talk directly to their audience without getting lost in a sea of emails.  Instead, they offer timely updates, instant reminders, or promotions, aiming to engage users […]

B2B Marketing 2024: Important Trends for Entrepreneurs

Staying on top of B2B marketing trends is essential for any successful brand or company today. Yet, it seems that just when you get going with your current strategies, something changes.  What follows depends on your approach. Do you risk missing out, choose to scramble to make those changes, or build upon or adapt to […]

19 Facebook Messenger Stats Entrepreneurs Should Know in 2024

Facebook Messenger isn’t just a tool for having group chats with your cousins—it’s a powerful communications platform that marketers can use to effectively engage and convert audiences. (All that and there’s stickers? Now that’s an app we can get behind.) With nearly a billion users worldwide, Facebook Messenger is an intriguing platform for businesses to […]

The 2024 Game Changer for Entrepreneurs

If you’re in B2B marketing, you needn’t be told that success is more than just getting the word out about your products and services. It’s about reaching the right people and convincing them that your brand has the solution they’ve been searching for. Successful B2B marketing strategies aim to generate qualified leads with the potential to become ideal customers. […]

11 Greatest Productivity Apps For Social Media Entrepreneurs

Social media marketing is one of the most intense jobs out there, with the world constantly changing around you. Using tools to organize yourself can be a great way to keep mentally focused on your work and be agile enough to jump into new, uncharted territory that many can’t. Using productivity apps can positively impact […]

2024 LinkedIn Demographics That Matter to Entrepreneurs

Whether you’re trying to get new clients, get quality job applications, or build brand awareness, LinkedIn is the place to be for B2B marketers. Over 1 billion business people use LinkedIn, making it the largest professional social network in the world. But how does your target demographic use LinkedIn? Is your target audience even on […]

TikTok Exams New Desktop-Based mostly Instruments for Creators and Entrepreneurs

TikTok’s working on some new tools to help creators maximize their performance, this time via new desktop-based creator tools, including a new Creator Center UI which provides more analytics insights and updated discovery tools, utilizing conversational AI. First off, on the new Creator Center. Now, in the desktop version of the app, some users with […]

Meta Publishes New Report on Evolving Consumption Shifts, and What Entrepreneurs Must Contemplate

Meta has published a new report which looks at the key consumption shifts that brands need to consider in their marketing outreach, which highlights some important notes for all businesses to factor in. The research, conducted by Meta, in partnership with Kantar and Nielsen, is focused on opportunities in the Asia-Pacific market, though many of […]

TikTok Publishes New Playbook for Travel Entrepreneurs

TikTok has published a new travel marketing playbook, which is designed to help travel-related businesses tap into the rising interest in holidays in the app. Indeed, TikTok says that 96% of its users are in the market for travel experiences, and 77% of them say that the app has played a role in their most […]