Depending on what you choose to do during your writing career, you might or might not need to know how expository writing works. This article will be your complete guide to expository writing so you can understand the basics and start writing your piece. For the most part, if you do any nonfiction writing, you […]
Business-to-business (B2B) content marketing might sound like a buzzword or trend, but we encourage you to look past the mouthful of words and explore what it can do for your business. So what is B2B content marketing? Well, you’re reading a prime example of it right now. We’re a business—and you’re a business (likely). And […]
Remember Bing Ads? Well, they go by Microsoft Ads now and they definitely shouldn’t be an afterthought. While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Savvy digital marketers can (and should) learn how to leverage the power […]
Home Business Magazine Online Drones are an essential technology in today’s world. You can use drones in your small business to boost productivity, reduce operation time and energy, and obtain reliable outcomes. For instance, you can use them to make quick, cost-effective delivery solutions to serve your clients from order to handoff. The increased popularity […]
Meta Blueprint (previously known as Facebook Blueprint) courses can boost Facebook ad practitioners’ skills. Getting certified can be especially helpful if you’re new to the industry or are stuck in a rut. But you might still be wondering, should I take the plunge? Or will this be a time-consuming piece of digital fluff thrown onto […]
Thanks to massive marketing tech improvements and ad space availability, finding new customers has never been easier. Finding the right customers, however, is a little more elusive. Account-based marketing flips the traditional marketing approach on its head by first identifying key accounts you want to sell to and then targeting them specifically. With account-based marketing, […]
The absolute best time of year to buy a car is December. To understand why December is the absolute best time to buy a car, you need to first understand the process and mentality of the humble car salesmen. Like any other sales people, they have quotas. They often come in the shape of monthly, […]
What is CRO, and is it something you should be looking at regularly? Conversion rate optimization (CRO) is the process of improving digital experiences and encouraging users to take action. Common CRO tactics include A/B testing and user behavior analyses across web pages, emails, and digital advertising campaigns. CRO is a way to improve customer […]
Home Business Magazine Online Cutting boards are an essential tool in the kitchen, whether you’re a professional chef or a home cook. When it comes time to choose a cutting board for your needs, there are a few important factors to consider. Let’s start with size The size of the cutting board (example) is one […]
How can you stay ahead of the competition and win on social media? Start with a social media competitive analysis. It will tell you how you stack up against others in your industry, and surface new opportunities and potential threats. This guide will teach you how to conduct your own competitive analysis for social media. […]