After pouring your heart and soul into your content, it’s time to look at the data and see how it’s doing. You see, creating killer content is one thing, but understanding its impact? That’s where the real growth happens. Depending on whether you’re a blogger, podcaster, or social media expert, your success metrics might look […]
Thinking of changing jobs? First, make sure your reasons are solid. It’s easy to feel frustrated temporarily and think the grass is greener elsewhere. But, not all that glitters in job interviews is gold, and sometimes, sticking with what you know is better than jumping into the unknown. Be careful not to let your first […]
Let’s be honest. An exceptional consulting service alone doesn’t guarantee overflowing customers. Sure, it plays a crucial role. After all, the few who have enjoyed your service might keep coming for more and refer clients to you. But you can’t solely rely on that; you also need to put effort into marketing your practice. That’s […]
The modern content creator wears a dozen different hats. As a creator, you’re likely the one responsible for planning, creating, and promoting your content. Even if you have clients you create for, each day is filled with creating unique messaging, whether that be in the form of writing, video, or otherwise, and plenty of forward-looking […]
If there ever was a time to make more money freelancing, it is now! The Internet revolution has ballooned the gig economy to quantum proportions, and smart people know just how to use it to earn more. But what does this really mean for professionals who want to ditch the 9-5 grind or work whenever […]
Having lots of leads is obviously better than having none, but it comes with a different set of challenges. With so many prospects, how do your salespeople know where to direct their efforts? What’s more, leads vary incredibly in how “ready” they are to buy. If the prospect has just heard of your company, you […]
The subscription e-commerce market has gone through tremendous growth for businesses of all sizes over the last decade. According to a 2018 McKinsey survey, 15% of online shoppers have embraced subscription-based businesses, opting for the convenience, personalization, and often cost-effective nature of receiving subscription products at regular intervals, frequently through monthly boxes. As the subscription […]
Everyone talks about how critically important it is to write a newsletter. People talk about how you need to “stay top of mind,” or throw out some statistic about the ROI of email marketing as part of your marketing strategy. And they might start talking about the pros and cons of different newsletter tools. They’re […]
Opinions expressed by Entrepreneur contributors are their own. Investing in digital marketing is no longer a desire but a strategic step that can lead a business to success. According to The Global Strategic Business Report, the digital marketing market is growing at an annual growth rate of 13.9%. So, it’s expected to reach a whopping […]
Are you looking for ways to improve your content marketing strategy? Want to cover all your bases and achieve huge online success in 2024? The team from Novum HQ share their content marketing tips in this infographic. Here are a few steps they cover: Content Goals Defined? Target Audience Researched? Content Gap Analyzed? Content Calendar Created? […]