Category Archives: Video Marketing

Unleashing the Energy of Commerce Present Video Marketing

Opinions expressed by Entrepreneur contributors are their own. I’ll never forget the first time I attended a franchise-related trade show. In 2019, I maxed out another credit card to register for the International Franchise Association’s annual convention. I had landed a couple of project videos for some franchise brands and knew I needed to learn […]

‘Barbie’ Was a Marketing Masterpiece. Here’s Why.

Opinions expressed by Entrepreneur contributors are their own. Barbie, the iconic doll that has captured the hearts of millions worldwide for over six decades, was created by businesswoman Ruth Handler, the co-founder of Mattel. Barbie was inspired by Ruth’s observation that her daughter enjoyed playing with paper dolls representing adult women. Ruth envisioned a three-dimensional […]

How To Create Partaking Video Content material for Your Model

Opinions expressed by Entrepreneur contributors are their own. If the successes of YouTube creators like Jimmy Donaldson (who boasts 153 million subscribers as MrBeast) and Felix Kjellberg (also known as PewDiePie, with 111 million subscribers) are any clue, video is in a class all its own when it comes to marketing and gaining reach. As […]

The Best Video Marketing Recommendation for Franchise Manufacturers

Opinions expressed by Entrepreneur contributors are their own. The ever-increasing competition among franchisors to get an edge on one another has led to some innovative marketing campaigns and initiatives. Amidst this backdrop, video marketing has become a vital component for many brands precisely because it can be utilized in so many ways. But it’s also […]

How Explainer Videos Can Assist You Stand Out

Opinions expressed by Entrepreneur contributors are their own. According to clutch, 64% of small businesses have a digital footprint on the web, and each is trying to win as many customers as possible. Moreover, thousands of businesses come to the web daily to make their mark. yes the digital market is nearly saturated, making it […]

Wish to Increase Your Site visitors On-line? Be taught The way to Create YouTube Advertisements in This $49 Bundle.

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Advertise your business is instrumental to its growth. In the US, up to 80% of all revenue is […]

How To Begin a Youtube Channel: Step-by-Step Guide | Entrepreneur

Opinions expressed by Entrepreneur contributors are their own. Since its inception in 2005, YouTube has grown in monumental proportions. Today, YouTube has 1.7 billion unique monthly visitors, and 62 percent of its users access the platform daily. The only site visited more than YouTube? Google. If you’ve been considering starting a YouTube Channel to boost […]

7 Short-Form Video Mistakes to Avoid in Your Marketing Technique

Opinions expressed by Entrepreneur contributors are their own. Over the past few years, short-form video has become one of the most engaging and fastest-growing content types across social media platforms. TikTok, YouTube Shorts and Instagram Reels have all seen meteoric growth, garnering billions of users. According to StatistaShorts alone boasts 30 billion views daily and […]

Why Franchise Brands Must Begin Using Video Marketing

Opinions expressed by Entrepreneur contributors are their own. It’s been said that three-quarters of our knowledge comes to us from our sight — visually. This makes it all that much more confusing that franchise brands still fail to utilize the video marketing options at their disposal as part of their comprehensive sales development process. Especially […]

How to Maximize Every Stage of Your Franchise Gross sales Funnel Utilizing Video

Opinions expressed by Entrepreneur contributors are their own. over the past decade, selling franchises has become an extremely competitive business, and any advantage that one brand can develop, cultivate and deploy can make or break annual sales goals. Now more than ever, video marketing and production is beginning to fill that void. According to an […]