Opinions expressed by Entrepreneur contributors are their own. Brandformance is, as you may have guessed, a blend of branding and performance that has shifted the digital marketing paradigm. Previous schools of thought relied more on brand building, but this is only one side of the coin. The brand building tells your story and creates a […]
Opinions expressed by Entrepreneur contributors are their own. The gig or freelance economy market stats indicate that by 2027, America will be a freelance-majority workforce country. This shift clearly indicates that Gen Z is embracing entrepreneurship, creating a new era of digitally native business dynamics. As a surfer, I always compare surfing with entrepreneurship, where […]
Opinions expressed by Entrepreneur contributors are their own. As business operations shift, executives and entrepreneurs are increasingly turning to an on-demand workforce that is simultaneously empowered by technology and drawn to purpose-driven projects. Consider Upwork, whose 2020 Future of Workforce Pulse Report revealed that nearly 80% of hiring managers engaging freelancers feel confident about doing […]
Opinions expressed by Entrepreneur contributors are their own. The traditional mechanisms of business recognition are undergoing a transformative renaissance. Today, as organizations navigate through the complexities of digital transformation, environmental sustainability and corporate social responsibility, the criteria and modalities of business awards have adapted to reflect these new priorities. This shift underscores the increasing significance […]
In the last four years, several events have transformed the way we generate, consume, and interact with content—from a global pandemic to the popularization of Artificial Intelligence. These changes have also been reflected in digital marketing and SEO strategies. Google’s recent updates seek to ensure that the algorithm aligns with the new user needs and delivers […]
I started dreaming of creating a tool for ice facials when I realized there was no easy and accessible tool out there. My mom and I were both obsessed with using cold temperatures to increase cellular turnover, reduce inflammation, and firm the skin, but I hated the experience of having to hold an ice cube […]
Staying ahead is crucial for subscription-based businesses, requiring more than just a great product or service. It demands quality customer experience through effective and personalized communication. That’s where email marketing automations step in as your ultimate ally. From nurturing leads and lowering churn rates to retaining loyal subscribers, email marketing automations play a pivotal role […]
Whether you’re a startup, a creator, a big brand, or a nonprofit, social media best practices like the ones shared in this post can keep you on top of the social media game. Remember, social media best practices can change fast. So it’s a wise idea to peep the to-do lists throughout the post even […]
Reddit’s IPO is almost here, with the company filing its S-1 registration with the SEC today, which outlines its current finances and strategic goals, ahead of the pending listing. And there are some interesting notes in the data provided. First off, Reddit, which will soon be listed on the New York Stock Exchange under the […]
Threads is growing, and engagement within Meta’s Twitter clone is on the rise, according to the latest insight shared by Meta CEO Mark Zuckerberg as part of the company’s Q4 2023 earnings announcement. Zuckerberg said that Threads now has 130 million monthly active users, and is growing steadily. As per Zuckerberg: “Threads now has more […]