Most marketing advice you hear today revolves around online media: how to make short, quippy social media posts or write great emails and blog posts that attract clients, for example. Undoubtedly, these forms of marketing are valuable and have their place. But something also gets lost when you solely focus on those channels. In fact, […]
Tag Archives: Sales
In this article, you’ll get answers to these questions about sales pipelines: What is a sales pipeline? A sales pipeline is the steps you take to turn a potential customer into a paying customer. Sales pipelines show you how many open deals you have and which deals need attention. A sales pipeline is essential for […]
Have you ever heard that price is different from value? When you take advantage of a promotion, you can pay less for a product worth a lot. This is thanks to a discount. It may seem like a simple detail, but knowing how to prepare the sales price for something is a critical task. You […]
Today’s sales pipelines can have dozens of touchpoints. Keeping up with your customers is a challenge for any business, and even more so for small businesses and solopreneurs. But with customer relationship management software, you can bring all the data you’ll need for your sales and marketing strategies into a single platform. It boosts your […]
Today, you have a wide selection of sales enablement software solutions with varying functionality and features that you can choose from. Choosing the right enablement software can be a long process as you discover what features your own sales team needs to drive new business and retain existing customers. In this article, you’ll discover the […]
Opinions expressed by Entrepreneur contributors are their own. Within less than two decades, marketing as we know it has changed almost beyond recognition. At the beginning of the century, business owners and marketers had a limited choice of channels through which they could reach potential customers. For small businesses, some of those channels were cost-prohibitive. […]
Thinking about starting your coaching business? Or you just want more clients? Without a well-organized strategy, the process of converting potential clients into loyal customers can become more complicated than it needs to be. That’s where the sales funnel becomes helpful. A sales funnel acts as a roadmap that streamlines how potential customers engage with […]
As a Gen X founder, I initially thought TikTok was not for me. I didn’t want to dance, figured the Gen Z audience of TikTok wouldn’t be interested in seeing me on screen, and didn’t think entertaining videos would lead to sales for my company, PerfectDD, which designs clothes specifically tailored to fuller busts. I […]
The world of e-commerce is expansive and spans a number of topics. In this post, we’ll talk about everything you need to know when it comes to running your own online store, including topics like how e-commerce works, the different types, the e-commerce trends you should be paying attention to, the best e-commerce platforms, how […]
The holiday season is the crescendo of the retail symphony, a time when meticulous preparation meets opportunity. As the anticipation builds towards this peak shopping period, your business’s readiness can mean the difference between a good season and a great one. Our expertly crafted guide is the companion you need, offering a wealth of essential […]