Despite repeated assurances from X (formerly Twitter) that its ad placement tools provide maximum brand safety, ensuring that paid promotions do not appear alongside harmful or objectionable content in the app, more and more advertisers keep reporting concerns under X’s revised “freedom of speech, not reach” approach. Today, Hyundai has announced that it’s pausing its […]
I’m not sure that this will make a big difference, and I would love to see the stats on how many X (formerly Twitter) users are actually using the “For You” feed, as opposed to the “Following” option. But X is currently working on a new display which would ensure that your followers are shown […]
Instagram will now enable you to add song lyrics to Reels, as you already can in Stories, which will provide another music engagement option in the app. As you can see in this example, now, when you add a music clip to your Reel, you’ll be able to select the lyrics option, which will present […]
Google announced that the self-upgrade tool for “upgrading” your Google Ads to Performance Max campaigns is now available for Dynamic Search Ads (DSA) campaigns and Google Display campaigns. Dan Taylor, the Vice President, Global Ads at Google, wrote on Twitter, “Search and Display advertisers continue to see new opportunity through Google’s Performance Max, and now […]
With the addition of new elements like view and bookmark counts, the tweet details screen has become very cluttered, which Twitter itself is aware of, and is working to address. Today, Twitter designer Andrea Conway has shared a glimpse of the latest prototype of its updated tweet detail formatting – ie what you see after […]
Display ad retargeting (remarketing) is a powerful way to engage your customers across the digital landscape. You just the right technology, a few best practices, and a bit of know-how—and you’ll be ready to convert customers better than ever. Below, we’ll walk you through everything you need to know about display ad retargeting, including what […]
March 30, 2023 – 3 min read advertisement Nutra generates a consistent stream of conversions of all the verticals on offer. The money that advertisers make from these continues for a long time into the future. But there are a few hurdles to jump over, one of which is pinpointing dependable traffic sources and networks. […]
Okay, everyone hates the new tweet view counts – or not so much hates them, as a concept, but hates the way that they’re displayed, which currently produces these types of double line stat summaries. People also don’t like that views are displayed first, at the left of the tweet data display, and Elon himself […]
KARACHI: The Karachi Biennale 22 preview show for the media on Friday saw an interesting array of artworks on the city campus of the historic NED University of Engineering and Technology. The event, whose third edition starts on Oct 31 and concludes on Nov 13, is organised for a public audience. Faisal Anwar, the curator […]
Not entirely sure about this. Today, Twitter has launched a public test of a new ‘Views’ count on some users’ tweetswhich displays the total number of times that each of your tweets was seen in the app. As you can see in this example, posted by @chimponseyin the expanded tweet activity display, some users are […]