Opinions expressed by Entrepreneur contributors are their own. I’ll never forget the first time I attended a franchise-related trade show. In 2019, I maxed out another credit card to register for the International Franchise Association’s annual convention. I had landed a couple of project videos for some franchise brands and knew I needed to learn […]
Google’s Local Service Ads (LSA), Google Screened, previously would load the same advertisers as you scrolled down the search results page. Now, Google is loading unique, different advertisers when it shows you new Google Screened LSAs. Len Raleigh, who specializes in Local Service Ads, spotted this change this morning and posted on X saying, “Now […]
If you’ve been following my Google helpful content update volatility story, you will notice that the Google tracking tools are showing very little volatility when the SEO chatter is super heated. Generally when there is a lot of SEO chatter, the aggregate tools show heated volatility – but not with this helpful content update. After […]
Danny Sullivan, Google’s Search Liaison, said on Twitter that Google probably shouldn’t trigger a Search Generative Experience answer for navigational queries. You can always manually trigger the SGE response, but by default, it probably shouldn’t be generated. Danny Sullivan wrote, “I would expect SGE to only appear if we think it’s helpful, and navigation queries, […]
Google has added a new option in the Google Business Profile appeal for “Fix photo that doesn’t show.” This means you can submit a support request for when you know a photo is not showing up on your Google Business Profile and you want it to. Mike Blumenthal first reported about this saying, “Google has […]
The other day Agile SEO posted on Twitter an example of Google’s Search Generative Experience not showing any answer boxes, aka snapshots, for an answer it generated. Danny Sullivan, Google’s Search Liaison, responded by saying Google would do that when it thinks it is generating a completely original response. Here is the screenshot for a […]
Google’s Gary Illyes said in an SEO office hours video that you may want to consider consolidating pages that end up in a host group in the Google search results. Host groups are when Google shows two results from the same domain, one indented under the other. Gary said, “It’s a telltale that you have […]
Google has shared more details on its upcoming deadline for when Universal Analytics 3 will be turning down. The new information is that you will be able to access, report and export your historical data in UA3 for a year after Google stops collecting data in that platform, so until July 1, 2024. Google posted […]
Google has let you book reservations within the local pack and via Google Assistant for a while now. But what may be new is that Google may show you if you have already booked reservations in the local pack, if you booked those reservations using the Reserve with Google feature. Krystal Taing spotted this the […]
Home Business Magazine Online While digital marketing strategies are taking the world by storm today, many marketers and business experts continue to follow conventional marketing methods. For instance, some businesses still hold trade shows and remain effective in promoting their business. This can be an excellent example for both small and large corporations to continue […]