Are you struggling to come up with new, engaging, and creative YouTube video ideas? Don’t worry. You’re not alone! Being a content creator has a lot of perks, but it can be hard to come up with new ideas on a regular basis. Especially ones that your audience will love and engage with. If your […]
Google updated the video structured data to say that the description property is no longer required. Instead, Google moved the description property item to the “recommended” sectionfrom the “required” section of the help document. This means that videos that were missing the description property within your structured data are now valid. Google Search Console will […]
Opinions expressed by Entrepreneur contributors are their own. Over the past few years, short-form video has become one of the most engaging and fastest-growing content types across social media platforms. TikTok, YouTube Shorts and Instagram Reels have all seen meteoric growth, garnering billions of users. According to StatistaShorts alone boasts 30 billion views daily and […]
Google announced it will remove the video thumbnail image from the search results snippet when that video is not the main content of the page. Google said this change will impact search appearance reported metrics for videos in the performance report in Google Search Console. Here is the change: Google said the “video thumbnails only […]
Opinions expressed by Entrepreneur contributors are their own. It’s been said that three-quarters of our knowledge comes to us from our sight — visually. This makes it all that much more confusing that franchise brands still fail to utilize the video marketing options at their disposal as part of their comprehensive sales development process. Especially […]
Opinions expressed by Entrepreneur contributors are their own. over the past decade, selling franchises has become an extremely competitive business, and any advantage that one brand can develop, cultivate and deploy can make or break annual sales goals. Now more than ever, video marketing and production is beginning to fill that void. According to an […]
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Google Ads announced Four new features coming soon to Performance Max, including campaign-level brand exclusions, page feeds, video creation tools, more experiments, and more reporting. Ginny Marvin, the Google Ads Liason, said on Twitter, “you likely saw account-level negative keywords started rolling out next month for brand suitability & other purposes.” Here is what is […]
Pinterest is following the lead of TikTok by adding longer video clips in its Idea Pins format, providing another way to maximize engagement with your content. As you can see in this example, shared by Lindsey Gambleusers can now upload 5-minute videos as Idea Pins, which is an expansion on the 60 second limit that’s […]
Opinions expressed by Entrepreneur contributors are their own. One of the best ways to market any consumer product is through Video. Images and text can only contain so much information — with a video, you can tell your audience everything they need to know in a matter of seconds. If you’ve yet to incorporate video […]