YouTube is undoubtedly the world’s most popular video platform with over 2 billion monthly users. But what are those users searching for when they’re on the platform, and which channels are they engaging with the most? In this guide, I’m going to cover: The 100 most searched terms on YouTube The 50 most subscribed YouTube […]
Palestinians look at the rubble left behind by Israeli bombings on the city of … [+]Khan Younis (southern Gaza Strip), Thursday, October 26, 2023. International and local monitoring group in Gaza, which is under siege, have not been able to keep pace with the deadly fifth Israel-Hamas War. (AP Photo/Mohammed Dahman) Copyright: 2023 The Associated […]
If you’ve seen several messages saying, “@username invites you to join their Broadcast Channel,” you’re me over the past few months since Meta announced the feature in February 2023. What was once a trickle is now a flood as Instagram opened its Broadcast Channels feature to (almost) every user in June 2023. So what’s this […]
Today’s consumers turn to the internet for reasons that go way beyond simple entertainment or the occasional social media chat with a friend. They’re looking for real answers and solutions to their problems, including valuable information that could help them make smarter purchasing decisions. The terms inbound marketing refers to any method that a marketer […]
Online marketing used to be a niche. Today, it’s a necessity. Between desktop computers, laptops, tablets, and mobile devices, the Internet is where people communicate, learn, and shop. In fact, the average American spends more than 8 hours online every day. But knowing how to get started with online marketing can take time and effort. […]
How and where do you start when creating a brand new social media channel for your business? #AskBuffer — Jake Pryszlak (@Jakepryszlak) October 19, 2022 It’s a given that social media can drive online awareness for your business, but with the various sites out there, you may be wondering how to efficiently get started when […]
Looking to improve your video ad performance? The team from customer acquisition have put together a new overview of which video advertising specs perform best across TikTok, Snapchat, and Reels on both Facebook and Instagram, based on over 100k video ads that CA has run. There are also some key tips on what’s working in […]
Broadcast Audience Research Council (BARC) India has said that the Customised Events Report (CER) for News and Special Interest genre will only be shared with the channel concerned and will not be visible in the YUMI analytics software. This was stated by BARC India CEO Nakul Chopra while addressing a Q&A session during a webinar […]
During stressful times (looking at you, Covid-19 pandemic and 24-hour news cycle), calming music can help soothe your spirits. The unwind-worthy music channels on SiriusXM, featuring ambient music, down-tempo instrumentals and meditative melodies, can promote a feeling of relaxation and tranquility. Instead of pulling out your hair, pull out your streaming device and listen to […]
Budding brands can find the best channels for their niche marketing efforts more easily than ever. Once your company has landed on the right market for your target customers, you can improve campaign engagement and increase the return-on-investment of your social media marketing through non-traditional platforms. Nonetheless, it takes deep expertise and experience to understand […]