This article could flop. You might not even get past the first paragraph — and some people won’t even be bothered to click on the link. That’s just a fact of life for a professional content creator. We know every piece of content you produce won’t be a hit, but we also know you can’t […]
Content marketing is an essential component of successful marketing. In fact, 70% of B2B businesses plan on increasing their marketing budget in the upcoming year to produce even more content than before. B2B businesses in particular can benefit from specialized technical writing. Technical writing is an especially complex and niche type of content writing that […]
When it seems that social media rule the Internet, you might ask yourself, “Do I need a website?” The answer is yes, and I’m here to tell you why. In 2019, 70-80% of people were researching companies online before visiting it/making a purchase, and the same percentage of customers could be lost to small businesses […]
Opinions expressed by Entrepreneur contributors are their own. Failure is like the “he who must not be named” of the business realm. Every business owner wants to distance himself from it. There will always be those on the wrong end of the table. One of the quickest ways to be on the wrong end is […]
If you’ve been wondering why fewer people are seeing your Instagram posts, there’s now an official tool that may help you find out. Announced today by Instagram head Adam Mosseri, the new tool is an enhancement to the app’s existing ‘Account status’ functions that will reveal whether any of your posted content could be causing […]
A poll by Marie Haynes shows that many SEOs are still doing guest posting for SEO purposes. The poll had over 400 responses and only 44% of those who responded said they do not use guest posting for SEO reasons. 32% said they do and 12% said they do on occasion. Here is the poll […]
Opinions expressed by Entrepreneur contributors are their own. There is no doubt that tik tok has evolved beyond the newcomer application that brands initially dismissed. TikTok has come a long way since its early 2020, deep-in-a-pandemic-lockdown days. Indeed, the platform started as an app for dancing teenagers, lipsyncs and pure entertainment — and this is […]
Opinions expressed by Entrepreneur contributors are their own. content is king It’s the blood of everything from algorithms to brands. It can capture the attention of the fleeting eyes of the masses and is the white whale of the day. And with only seconds to use, you better have some captivating content. Bad content is […]
MALAY MAIL ONLINE Elections present an opportunity and a platform to move democratisation forward and to encourage political participation. For an election to be free and fair, certain civil liberties, such as the freedom of speech, association and assembly, must be allowed. People must be allowed to vote freely; they must be empowered to support […]
Opinions expressed by Entrepreneur contributors are their own. Content, likes, shares — there’s so much more to an online presence than SEO, and we’ve been empowered to do it all. But why are so many entrepreneurs falling short regarding content for their business? The answer is plain and straightforward; they are not a photographer or […]