Tag Archives: Expanded

Social Media Marketing

Comscore Provides Shorts Measurement into Expanded YouTube Knowledge Partnership

Posted on by admin
06
Mar

YouTube marketers now have another measurement option for their campaigns, with Comscore announcing an expansion of its YouTube measurement capabilities to include YouTube Shorts, as well as YouTube viewership across connected TV (CTV), desktop, and mobile. Though Shorts is the key focus here, given its rising relevance as an entertainment source. As explained by Comscore: […]

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Social Media Marketing

Reddit Rolls Out Expanded Matter and Viewers Matching Choices in Ads Manager

Posted on by admin
02
Oct

Reddit’s rolling out some new updates to its ad targeting options, which are designed to make it easier for marketers to expand their audience reach in the app, including improved topic suggestions, and expanded audiences based on interests, along with some new ad management options. Reddit’s main update is its expanded targeting measures, with the […]

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Social Media Marketing

Twitter Looks To Bring Advertisers Back With Expanded Ad Features, Months After Top Advertisers Left The Platform In Mass

Posted on by admin
08
Aug

Twitter Looks To Bring Advertisers Back With Expanded Ad Features, Months After Top Advertisers Left The Platform In Mass Topline Twitter, now called X, has announced a partnership with X on Tuesday. expand brand safety measures for advertisers on the platform—which has been battered by decreases in ad revenue since Elon Musk acquired Twitter last […]

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Social Media Marketing

Twitter Exams Expanded Emoji Response Choices in DMs

Posted on by admin
31
Jan

Twitter’s looking to give users a broader set of emoji reactions for their DMswhile also, potentially, enabling personalization of your quick reactions display in the app. As you can see in these mock-ups, shared by Twitter designer Andrea ConwayTwitter’s testing a new search option within the reaction pop-up in DMs which would enable you to […]

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Social Media Marketing

Instagram Increases Response Choices in Stories Polls, Facilitating Expanded Engagement

Posted on by admin
27
Jan

did you notice this warning already in your Instagram Stories sticker tray? As shared by the social media consultant megcoffeeInstagram has quietly updated its poll sticker for Instagram Stories, which now allows you to add up to four answer options for your poll, doubling your answer options. This could be great for social media managers […]

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