Google Ads announced Four new features coming soon to Performance Max, including campaign-level brand exclusions, page feeds, video creation tools, more experiments, and more reporting. Ginny Marvin, the Google Ads Liason, said on Twitter, “you likely saw account-level negative keywords started rolling out next month for brand suitability & other purposes.” Here is what is […]
Tag Archives: Ads
So much to discuss this week in the SEO video recap – just so much. Let’s start with a new confirmed Google update, and the February 2023 Google product reviews system was updated to support more than just the English language. Google updated its help documentation to say the helpful content system update now can […]
Last week we reported that Google Ads campaigns were seeing mass disapproval and suspensions but now I am seeing new reports of Google Ad account suspensions across multiple verticals. I am unsure if this is a new thing or just something Google Ads advertisers need to deal with more often, but it seems like something […]
Are you looking for ways to improve your social media marketing? Want to learn the different types of Facebook Ads you can add to your advertising mix? The team from Giraffe social media share their Facebook Ads tips in this infographic. Here are a few that make their list: growth ads traffic ads promo posts […]
What a week, we had another big unconfirmed Google search ranking algorithm update. Google Ads had a pretty massive bug with campaign disapprovals and suspensions. Google published a new SEO link best practices. Google has implied its guidelines on policy circumvention for web spam. Google organized its sitemaps documentation. Bug publishers are super concerned with […]
Advertisement Intro to TikTok Ads Spy Tools Everyone knows that learning what your competition is up to can be a great advantage, especially when it comes to promoting the offers and products that you are passionate about. By spying on your rival companies, you can uncover invaluable information about what works or doesn’t work in […]
Opinions expressed by Entrepreneur contributors are their own. One of the best ways to market any consumer product is through Video. Images and text can only contain so much information — with a video, you can tell your audience everything they need to know in a matter of seconds. If you’ve yet to incorporate video […]
With all this talk about how search is going to be more useful and helpful with the new AI features in Bing, very few are talking about ads in that interface. Nicole Farley at Search Engine Land has a screenshot of an ad spotted in the ChatGPT interface within Bing’s new search results. Here is […]
We knew it what’s coming, Google Ads now supports negative keywords for brand safety at the account level. Google has just added account-level negative keywords to Google Ads and the PPC community is happy about it. I spotted this first via Melissa Mackey on Twitter who credits @NilsRooijmanSEA with the find on LinkedIn. Melissa wrote, […]
Google has confirmed outages across the Google Ads network, including Google Ads for Search, Google Ads for other surfaces and many of the Google Ads management projects, like Search Ads 360, Display and Video 360 and Campaign Manager 360. The Google Ads Liaison said on Twitter“We’re investigating reports of an issue with Google Ads. We […]