Google has confirmed it is testing a non-DSA (dynamic search ads) option when creating new search campaigns within Google Ads. Ginny Marvin, the Ads Liaison, said on Twitter“We’re running an experiment in the campaign construction flow.” Collin Schmelebeck posted about this a couple of weeks ago and asked, “is Google testing a non-DSA option when […]
For years, Google and Meta have dominated digital advertising in the US. Now, they’re losing ground to giants like Amazon, TikTok, and Microsoft. In a major shift, Google and Meta’s combined market share of the digital advertising industry in the United States is expected to drop below 50% for the first time since 2014, according […]
Google is testing displaying the new “sponsored” ad label on the desktop search results. Google launched the new sponsored ad label on mobile search two months ago and also tested it on Discover recentlyand is now also testing it on the desktop interface. This should come as no surprise to any of you. This was […]
Google will update its Google Advertising policies to disallow the promotion of content or engage in behavior that risks harm to Google users, Google employees, or the Google Ads ecosystem. If you do this, Google can restrict or block your ads or suspend your Google Ads account. This will go into effect on February 21, […]
Advertisement Promoting affiliate offers online can be difficult. You need to find the right offer, create compelling copy, design attractive ads, and then drive traffic to your landing page. And that’s just the beginning. Once people land on your page, you need to convert them into leads or customers. If you don’t know how to […]
Want to generate more sales with your landing pages and marketing funnels? Then look no further – read this post and start driving more quality traffic to your site with Facebook and Instagram ads – right inside of your GetResponse dashboard. Not sure if it’s the right thing for your business or maybe you’re worried […]
Google announced that the Insights page in Google Ads has gained four new features including new search terms insights, asset insights, audience insights, and change history insights. Google said it released these insights to help you have more “successful” campaigns “this holiday season and beyond.” Search Terms Insights Search terms insights let you see what […]
A couple of months ago, Google switched the search ads label from “Ads” to “Sponsored.” Now, Greg Finn noticed that the ads in the Google Discover feed and Google Discovery Ads label also changed from “Ads” to “Sponsored.” So, the logo near the ad is an eye-catcher… Hey posted on Twitter saying, “Spotted: Change in […]
Google is testing various headlines for the Local Service Ads. Two of them show the “Ads” label and one does not, while they all test different headlines for the ad listings. This was spotted by Len who posted this screenshot on Twitter: “See plumbers” versus “Here are plumbers” versus “50+ plumbers nearby” – I bet […]
Want to promote your business to the people who are actively searching for your solutions? Enter Google Search Ads. In this article, I’ll show you how you can create Google ad campaigns inside your GetResponse account. And if you’ve never run paid ads before, don’t worry! You’ll soon see how straightforward the ad creation process […]