People are spending more and more time online, and social platforms are still rising in popularity, and utility, in many ways. But which countries spend the most time online, and which are more reliant on social media than others? The team from Electronics Hub recently put together this visualization, based on data published by Datareportal, […]
Looking for ways to boost your social media marketing performance? This will help. The team from SEMRush recently put together a 6-step guide to social media strategy, which provides some practical, actionable notes that you can implement in your approach. The main points focus on research, and understanding who your competitors are, what they’re doing, […]
This may be the best encapsulation of “am I getting old?” in an infographic that I’ve ever seen. The team from Wordtips recently conducted an analysis of the most commonly searched emojis on Google, along with “meaning”. So these are the emojis that people find the most confusing, and have to turn to Google to […]
While TikTok’s working to amplify the benefits that it’s provided for U.S. businesses, it’s also helping brands in other regions reach new audiences, and find broader success through marketing in the app. In the below infographic, TikTok provides an overview of its evolution in the APAC region, and the various initiatives it’s launched to connect […]
Are you looking for ways to generate more engagement on your Facebook Page? Want to encourage more likes, shares and comments on your Facebook posts? The team from Red Website Design share 8 ways to increase Facebook page engagement in this infographic. Here’s a quick summary: Post native videos directly to Facebook Optimize your videos […]
Looking for a simple way to structure your social media and digital content strategy? This could help. The team from Adnorml have put together a “7 C’s” approach to social media management, which covers all the key elements using phonetic cues. And while it doesn’t go into depth, each of these points will provide more […]
Meta’s going to extra effort to help marketers avoid paying Apple’s in-app taxes, which will soon not only apply to subscriptions and donations purchased within iOS apps, but also to boosted posts, which Apple is now classifying as a product within its rules. Apple announced the change in policy back in 2022, but is only […]
Have you considered giving your branding a refresh for 2024? Visual trends are always evolving, and while that logo and color palette that you came up with may have been cool in 2012, its now 2024, and it could be worth re-considering your approach, in order to maximize your visual appeal. Which is crucially important. […]
Looking to update your social media marketing approach in the new year? This will help. The team from SEMRush have put together a new guide to B2B social media marketing, though most of the points noted here could be applied to any comprehensive social media strategy. The SEMRush team emphasizes research and segmentation, as well […]
Looking to get ahead of the next big trends in social media marketing? This will help. The team from Emplifi recently shared their predictions for 2024, based on insights from thousands of brands that utilize its Emplifi Social Marketing Cloud service. Analyzing these trends, Emplifi has come up with six predictions of note, all of […]