The most effective and impactful marketing always comes from ecosystems. Just as coral reefs and rainforests are home to numerous species working together to help each other thrive, your email, social mediaand website should be part of an interconnected system. We can certainly appreciate the burning love that some marketers feel for one specific channel […]
Home Business Magazine Online Real estate investing is a lucrative option for wealth creation. With housing demand continuously rising in the US market, real estate investing brings many opportunities for investors looking to generate positive cash flow in the long run. However, for many, leveraging this opportunity can be intimidating with all the complexities of […]
Whether you’re new to email marketing or consider yourself an expert, you likely want the same: to send the best email marketing campaigns. If you’re just getting started, read our guide to email marketing basics first. Already know your way around? Read on and follow these 25 email marketing best practices that’ll keep your customers […]
B2B marketers have many responsibilities, but chief among them is reaching and connecting with potential buyers, AKA building a list of leads for your sales team. A few decades back, this was more straightforward but less effective. You either ran an ad in the paper, picked up the phone, or went door-knocking in your local […]
Have you ever been so immersed in a great movie or show that you lose track of time? That’s the power of great storytelling. But how do you leverage the attention-grabbing power of great storytelling and apply it to drive more sales? Let’s discuss why you should use storytelling techniques in your marketing, even if […]
Have you ever been so immersed in a great movie or show that you lose track of time? That’s the power of great storytelling. But how do you leverage the attention-grabbing power of great storytelling and apply it to drive more sales? Let’s discuss why you should use storytelling techniques in your marketing, even if […]
If you are a digital marketer, you might be aware of most of the channels that we have available to drive our results. We can use them to reach different audiences at different times and stages of their journey. But there are some people saying that email is dead, right? And what if I say […]
Payments are a crucial component of all businesses. After all, every company has to earn money to survive. A payment service provider (PSP) is there to help companies make accepting payments as easy as possible. They allow businesses to offer a wide selection of payment methods quickly, take care of the entire payment process, and […]
30-second summary: B2B conversion funnels are long and unpredictable, and your SEO strategy should reflect that Because it takes several touchpoints for a buying decision to be made, a B2B SEO strategy should focus on both informational and commercial phrases Brand-driven search is crucial for your conversions because B2B customers tend to carefully consider all […]
Everyone has their own workflow for creating social media content. In Scripture, authors who plan their action in advance are referred to as “plotters,” while others who fly past the bottom of your pants are called “pants”. Regardless of your style, when it comes to social media content – personally, I’m more of a plotter, […]