Tag Archives: eCommerce

The Top 8 Ecommerce Developments For 2024 You Ought to Know About

Goldman Sachs predicted strong income growth and cooling interest rates for 2024, which has the power to give your ecommerce business a much-appreciated boost. In addition, global ecommerce revenues are expected to reach over $3.6 trillion in 2024.  As conditions improve and online retail sales continue to rise, it’s essential to be aware of the […]

The Energy of Incentives in Ecommerce: Insights from ActiveCampaign’s Newest Report

Ecommerce is more than just selling products online; it’s about understanding and reacting to consumer behavior and preferences.  With the landscape evolving rapidly, businesses must be agile and informed. ActiveCampaign’s report, ‘Coupons, Discounts & BOGOs (Oh My!),’ provides an in-depth look into the incentives that motivate the modern consumer. This report is a vital resource […]

How My E-commerce Firm Has Used Personalization to Construct an Electronic mail Advertising Channel With a 55 P.c Open Charge

From the moment I started my company, Motif Skincare, I knew I was entering a crowded market with high customer acquisition costs. It would be challenging to compete with influencers and larger brands when it comes to fueling new customer discovery. As such, the primary goal was to create products that truly made a difference […]

Exploring the Top e-Commerce Platforms of 2024

The digital e-commerce universe has become one of the most competitive marketplaces around. According to Adobe, an estimated 26 million e-commerce websites are doing business today. If your business has tried an e-commerce website and failed, the problem might not be your brand or products. It might be the tools you used to build and […]

22 buyer segmentation examples for ecommerce manufacturers

Before we dig deeper into customer segmentation, think of the people in your social circle who proudly claim themselves as Thronies, Whovians, or Narnians.  What’s the best gift you can buy for them? Definitely something that relates to their favorite characters.  For instance, if you have a friend who’s fond of Game of Thrones, you […]

Mastering ecommerce personalization: 15 greatest options

Online customers often browse marketplaces, search engines, and social media to find a product that catches their attention — or matches their vibe. That said, it’s not that they love browsing marketplaces. Instead, they just can’t instantly find what they’re looking for. In fact, a 2022 Wunderman Thompson report found that 80% of global customers […]

What is E-commerce? How Email Marketing Boosts Online Gross sales

The world of e-commerce is expansive and spans a number of topics. In this post, we’ll talk about everything you need to know when it comes to running your own online store, including topics like how e-commerce works, the different types, the e-commerce trends you should be paying attention to, the best e-commerce platforms, how […]

Supercharge your ecommerce e mail technique to develop your on-line retailer

Throughout the year, there are many opportunities to promote your online store–from new product launches, restocking bestsellers, and holiday or anniversary sales events and more. Email marketing is an effective way to reach your audiences with relevant, personalized content that can help boost your sales, while also promoting your brand. If you use Shopify or […]

11 Confirmed Methods to Increase AOV for an Ecommerce Enterprise

Ecommerce business owners and teams never rest. Running an online store requires constant improvements and adjustments. To understand what changes are needed, companies perform regular conversion rate audits and track other KPIs and metrics relevant to their business. Average order value (AOV) is one of the most important ecommerce metrics indicating how much money customers […]

Optimizing Your E-commerce Gross sales Funnel: Methods for Success

Structuring a sales funnel for e-commerce requires planning and organization. Generally, this helps create a successful online store able to communicate with their customer base at all stages of the journey. But what is a sales funnel, exactly? And, more importantly, how can you ensure your e-commerce funnel is efficient and effective? In this post, […]