Tag Archives: Campaigns

Revolutionizing Content Creation: The Energy of Automated Marketing Campaigns

Automated marketing campaigns have emerged as a game-changer for content creation and distribution. These campaigns offer the convenience of automating routine marketing tasks, freeing creators to focus on what they do best—creating engaging content. Marketing automation has revolutionized how content is distributed, tracked, and optimized, making it a critical tool for success in today’s fast-paced […]

What To Track & How To Measure Your Campaigns

Did you know that the average person checks their smartphone 96 times per day?  So, each time your customers check their phones, it is an opportunity to engage them and make a sale if you use the right SMS marketing strategies. One key tactic is to make sure you’re looking at the right SMS metrics. […]

9 Genius Concepts to Steal for Your Black Friday Marketing Campaigns

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. But capturing market attention is well worth doing over […]

3 Examples of Interactive Content to Help Seasonal Campaigns

Creating engaging campaigns is one of the main challenges for marketing professionals. With so many goals to achieve with some limitations such as time, workforce, and budget, being creative may seem to be the smaller challenge.  Seasonal campaigns give us a bigger incentive to go creative and explore different narratives in many different engaging ways. […]

5 Methods to Make the most of AI Content Wizard for Enhanced Campaigns

In today’s fast-paced digital marketing realm, the skillful creation of content outlines is a cornerstone of success. Whether you’re a seasoned content manager, a savvy SEO expert, or a growth hacker on a mission, the importance of crafting content blueprints cannot be overstated.  Now, with the expansion of Artificial Intelligence (AI), a new era of […]

Google Ads To Migrate Automobile Ads From Smart Shopping Campaigns To Performance Max

Google announced that starting next month, in September, existing vehicle ads campaigns created through Smart Shopping campaigns will be automatically migrated to Performance Max. Well, Google used the word “upgraded,” but it felt weird to write that, so I replaced it with “migrated.” Google explained that all your campaign settings, structure, audience signals, vehicle feeds, […]

9 Ideas For Higher Campaigns + Examples

SaaS companies thrive on customer retention. The more users you can retain, the higher the customer lifetime value (CLV). Higher CLV helps optimize your overall ROI.  But how do you promote customer retention? First and most important, you need a great product. None of the other customer retention strategies would be effective if your product […]

Google Ads PMax Improve Instrument Now Accessible For Dynamic Search Ads (DSA) & Google Display Campaigns

Google announced that the self-upgrade tool for “upgrading” your Google Ads to Performance Max campaigns is now available for Dynamic Search Ads (DSA) campaigns and Google Display campaigns. Dan Taylor, the Vice President, Global Ads at Google, wrote on Twitter, “Search and Display advertisers continue to see new opportunity through Google’s Performance Max, and now […]

12+ Email Marketing Methods for Participating Campaigns (2023)

Top-notch email marketing strategies are what separate experts from novices. Anyone can create an email campaign, but consistently creating content that engages your audience, drives sales, and grows your email list is another thing. Your email marketing strategy is more than goals and tactics. It’s about choosing the right campaign at the right time to […]

How to Use AI to Increase Your Email Marketing Campaigns

email marketing is inexpensive and offers a high return on investment. It’s also an easy way to reach many people at once. After all, more than 90 percent of the US population has email accounts. Another advantage of email marketing is that it doesn’t take up much time. You can automate many aspects of the […]