Google announced that starting July 1, 2022, Google AdSense will begin testing the Chrome’s Topics API for ad requests on a “small percentage of traffic.” the Topics API was announced early year as a replacement for the flopped FLoC Google cookie replacement. The Topics API is Google’s latest replacement for third-party cookies and aims to […]
Google’s John Mueller has one of his good one liners again. An SEO named Sara Taher asked him for his “thoughts on people updating the disavow file everyday?” John responded “It would be easier to stop buying links /shrug.” Here is this conversation on Twitter: It would be easier to stop buying links /shrug — […]
This week, we dove more into the Google May 2022 broad core update, stories of those hit, how Google looks at the data prior to the rollout and more. Google also hinted that useful nofollow links, despite the policy change in 2019, still don’t count for much of anything. Google suspended the job training rich […]
Google’s Ginny Marvin shared two new resources and guides around Google Ads that the company just announced. One is the Search Ads Automation Guide and the other is a guide around the Google Ads keyword matching systems. Ginny said on Twitter “The shift to ads automation is seismic & dovetails with the evolving privacy landscape […]
Google has posted a whole new section in the article structured data documentation for author markup best practices. These new best practices can help you communicate to Google the correct author details for your articles. The new guidelines can be found here and say “To help Google best understand and represent the author of the […]
Google Search Console has yet another reporting bug, this one is with the Google News performance report. The data between May 12, 2022 and May 26, 2022 may show a drop due to a logging error. Google said there was no real drop in Google Search even if the reports showed one. Google wrote “Because […]
Last week, on May 26th, Google released the long awaited Google May 2022 core update. The update really kicked into high gear quickly, with a ton of volatility noticed within 24-hours after it was formally launched. In my opinion, this update was one of the bigger core updates or Google algorithm updates we’ve seen in […]
Google’s John Mueller was asked what are the timeframes for the data used when calculating quality metrics for the Google broad core updates. John said that there is a lot of “work that’s done well in advance” and “usually with data collected until then,” then being just before it rolls out. But John added “and […]
google has posted new guidelines to the Google Merchant Center for electric or motorized bikes. You must now list the max speed of the electric bike, if you do not, Google will disapprove the listing and it won’t show in Google Shopping. Plus, Google does not allow bikes that go faster than 25 km/h or […]
Google’s John Mueller posted one of those short question and answer videos the other day, this one was on why do the Google Search Console graphs sometimes fluctuation. The answer is maybe something Google changed on their end or something you changed on your end – no kidding. John said two reasons why the graphs […]