Once you are familiar with Dynamic Product Ads on Facebook, you will immediately understand the core of what TikTok Dynamic Showcase Ads is all about. There are a few key differences, however. The main difference is in the creative format and creative best practices. TikTok is a video-only platform, which means you need videos for […]
Google confirmed that there was an “account failure problem” that caused some ads to stop showing for a period of time on the afternoon of September 22nd. This resulted in a number of advertisers becoming confused as they checked their stats and billing reports. Kirk Williams asked further yesterday Twitter “Did anyone else see a […]
There’s a lot to pack into Google Ads Notice that they named “match the most relevant keyword for each search”. There’s a change to both phrases and broad match keywords when they match, what happens when they’re not, and how Google uses BERT to better match keywords with queries. Google said Google Ads introduced “better […]
This weekend we had another update to the Google search ranking algorithm that went unconfirmed. The Google Search Console had some serious bugs and stability issues, but it’s all caught up now. Google said that for SEO reasons, you shouldn’t remove old news articles from your website. Google talked more about the importance of author […]
Google announced New advertiser pages that can be accessed under the About this ad button in Google Ads. That works with Advertiser verification program We’ve been reporting on this for a while and it’s now something that Google can fully present. Google said, “To be even more transparent for users of our products, we’re improving […]
Video is one of the biggest game-changers in marketing over the past few years. There’s no doubt that videos have become one of the most popular forms of online content consumption today. If video ads are the future of marketing, then brands are stepping into the future right now. Brands may still wonder if this […]
Google announced that the Google Ads search term report now has an average of 6.5 times more query data than it has since the company Hide search term data back in September 2020. Google said, “We can show you more searches that meet our privacy standards in the Search Terms Report for Campaigns with Search […]
The growth of video over the past year has been unprecedented. While there has been a notable upward trend for video consumption over the past few years, the pandemic has certainly accelerated it even more. Wyzowl’s 2021 video marketing report showed that the number of businesses using video as a marketing tool, overall, has increased […]
11.11 2009 marked the start of the Singles’ Day procuring vacation in China, which has now grown to turn into the world’s largest procuring pageant. Singles’ Day has turn into an annual occasion that has impressed the delivery of a wide range of gross sales days all through China and South-East Asia. All of those […]
The writer’s views are solely his or her personal (excluding the unlikely occasion of hypnosis) and will not at all times replicate the views of Moz. What are responsive search advertisements? Responsive search advertisements are very versatile advertisements that routinely adapt to point out the appropriate message to the appropriate buyer. You enter a number […]