Category Archives: SEM & SEO

Verify Your Pictures In Your Google Maps Pin Overlay

Mike Blumenthal dropped a simple but thoughtful local SEO tip that all businesses should do some time in the near future. Just check the featured photos that Google selected to be displayed in your Google Maps pin overlay. Mike said on Twitter“When the new on the side map was introduced for the Local Pack last […]

Google Recent Images Carousel For Data Panel

Google has a “recent images” photo carousel for some knowledge panels. For example, Google had this for a search on the [golden globes] last week, showing photos from the recently taken and published event. Here is a screenshot that I snagged (click to enlarge it): This was first spotted by Khushal Bherwani who shared this […]

Does Google Conduct Hyperlink Shopping for Sting Operations

A Reddit thread asks if Google engages in link-buying sting operations where they will pretend to want to buy a link and then use that to penalize the network. John Mueller of Google responded by saying, “I get sent offers all the time to an official Google email address.” That means Google does not need […]

Google Sponsored Label In Product Itemizing Search Outcomes

Google is now testing the Google Ads sponsored label in the product listing results within the more products section in an additional result. I cannot replicate this, but Saad AK spotted it and posted two videos of this in action. As a reminder, Google launched the new “sponsored” ad label on mobile last October. Google […]

Google’s Helpful Content & Link Spam Updates Accomplished Rolling Out On January 12, 2023

After a long slow, and paused rollout, Google has said that both the December 2022 helpful content update other December 2022 link spam update are now both done rolling out. Google said both completed rolling out on Thursday, January 12, 2023. The December 2022 helpful content update started on December 5, 2022, and was completed […]

Google Useful Content material & Hyperlink Spam Updates Executed, Linking To Sellers, AI Content material & Apple Business Join

This week, the December 2022 Google helpful content update and link spam updates are finally complete after a long, long wait. There was a lot of movement on Wednesday, January 11th or so. Google said rolling out algorithm updates are sometimes like planting seeds in a garden. Google said linking to multiple sellers may give […]

Apple Business Connect To Handle Your Business On Apple Maps

apple has reannounced its toolset for businesses to manage their business listings on Apple Maps. It is now called Apple Business Connect, previously named Apple Places and before that Apple Maps Connect. Apple said this updated (or they say new) tool “allows businesses of all sizes to claim their location place cards and customize the […]

Google On website positioning Case Research

Google has this SEO case studies and success stories page since 2019, and they have updated it a few times, I believe. Recently, someone Mariachiara Marsella asked John Mueller if Google could add new case studies. John Mueller responded on mastodon“I find it quite challenging for us to do these since search is so dynamic.” […]

Google Says Linking To A number of Suppliers In Product Opinions May Give A Small Rating Enhance

In Google’s fifth release of the product reviews updateGoogle added that linking to multiple sellers is part of the overall algorithm. Alan Kent from Google said yesterday on Twitter that when all else is equal, “linking to multiple providers might get a small boost.” Reminder, Google wrote on this product reviews update, “include links to […]

Google Search Rating Algorithm Replace Kicking Off Or Is It The Helpful Content material & Hyperlink Spam Updates?

I see signals, both in terms of SEO chatter and some of the Google Search tracking tools, of more volatility in the Google Search results. The volatility is algorithm update levels and can either be a new Google search ranking algorithm update or it can be the tail-end of the ongoing December 2022 helpful content […]