This is a programming note that I will be completely offline for the holiday of Shavout/Shavous, from Thursday night, May 25th, through late Saturday night, May 27th. Any stories published here will be scheduled, written beforehand, and not written during the holiday hours. I will be completely offline, so any social media posts, tweets, or […]
Category Archives: SEM & SEO
Google showcased some additional Google Ads sponsored search ads in the new Google Search Generative Experience yesterday at Google Marketing Live. Google made a point to say these ad positions and features will likely change as Google continues to experiment with this new search experience. When Google first announced the Search Generative Experience (I like […]
Google posted a new blog post about an old ranking system it has not talked about before named “topic authority.” Initially, everyone thought Google was announcing a new search ranking algorithm update, but no, Google’s Danny Sullivan clarified on Twitter, saying, “this isn’t a new system that’s just launched.” Danny added that “we’ve used it […]
Microsoft Bing is testing highlighting portions of the AI chat answer in blue, the one embedded in the Bing Search results. Bing Search started to test embedding its Bing Chat AI answers into the Bing search results two months ago and now Bing is testing highlighting part of the answer in blue. This was spotted […]
Google has added back the edit code button to the Rich Results Test tool. Ryan Levering from Google posted this news on mastodon saying, “Excited for this new button in Rich Results Test that makes it easier to test fixes to live code.” ” I know a lot of people missed the Structured Data Testing […]
Google’s John Mueller felt the need to post a PSA that said having an incorrect date set in your last modification date within your HTTP header won’t hurt your SEO. He said on mastodonhaving an incorrect date set there “won’t negatively affect your site’s overall SEO if used wrongly.” John wrote about spotting an article […]
In part one with Glenn Gabe, we talk about Bing chat and Google Bard and also the use of AI-generated content, in part two we dig more into EEAT and how AI tools may replace us all. In the previous video with Glenn Gabe we spoke about Google core updates, and here we talk about […]
At the new Google Pier 57 office, here is a sign that shows where you park your dogs. It is the dog parking, crossed out barking, area. I spotted this on Instagram. This is not too be confused with the googleplex. This post is part of our daily Search Photo of the Day column, where […]
Google has added the specific languages the Google Search translated search results feature works for to its support documentation. Specifically, Google added a “feature availability” section and moved some content around on the page. It says, “Currently, Google may translate results into the following languages: Bengali, English, French, German, Hindi, Indonesian, Kannada, Malayalam, Marathi, Portuguese, […]
For the past 20 years, I’ve seen the SEO line; well, this SEO trick that is against Google’s guidelines works for this website, why shouldn’t I do it for my website? John Mueller of Google responded to one of those on mastodonsaying it is simply a gamble and not a long-term strategy. This specific response […]