Category Archives: SEM & SEO

Google Ads Updates Prescription Animal Drugs Coverage

Google has updated its Google Ads healthcare and medicines policy, specifically around animal medications. Google said it clarified the restrictions around prescription animal medications that are not prone to human abuse or other misuses. Google explained that advertisers could currently use a small set of pre-approved prescription animal drug terms in ads targeting personalized advertising […]

Search Generative Expertise, Useful Content material System, Bard, I/O & Extra

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Google SGE Goes Dwell, Bing Chat Hyperlinks & Analytics, Search Console Bugs & Extra

I posted the monthly Google webmaster report for June and as you can imagine, it was a big month. Google launched the Search Generative Experience for some. We posted some of the early complaints on SGE; it is missing the result count, there is very little personalization, and the experiment ends in December 2023. Google […]

Google Search With Extra Detailed Automobile Comparability Instruments

Google keeps expanding its car search features, threatening the Edmunds and car websites out there. Here you can see Google showing you car comparison tools and charts to help you pick the best car for your needs. Melissa Fach spotted this change and posted about it on Twitter. She wrote, “Wow, not fair to so […]

New Google Search Generative Experience Drops Consequence Depend

Google’s new Search Generative Experience seems to be missing one thing that SEOs and reporters often look at: the number of results Google returns for that query. Some use it for a site command to see how many pages Google indexed from a site, which is not a good estimate. Some use it to say […]

Google Local Service Ads Sends Out Mass Policy Violation Notices

Google sent out mass policy violation notices to some Local Service Ads advertisers. The notice is being sent via email and the subject line reads, “Your account has policy violations that need to be resolved.” Google is giving these advertisers until June 12th to resolve the issue. It is unclear if this notice was a […]

Google Reporting Some Cell Indexing As Desktop Indexing In Search Console

Google has a bug in Google Search Console where it reported some sites being indexed using mobile indexing as being indexed using desktop indexing. I am sure we all have sites that are “mobile friendly” and also show that Google is indexing it using the desktop crawler, when they should be using the mobile crawler […]

Google Search Provides .AI ccTLDs To gTLDs Checklist

Google has updated its help document to add the .ai generic country code top level domain (ccTLD) to the the list of domains it treats as generic top level domain (gTLDs). Gary Illyes posted about this on LinkedIn and said “We just added .ai to the list of generic country code top level domains. What […]

Early Complaints & Responses On The Google Search Generative Experience

Google started to slowly roll out the Google Search Generative Experience on Thursday and I posted many screenshots of what I found. Since then, Danny Sullivan, Google’s Search Liaison, responded to some public complaints and criticism of this new search experience. John Mueller of Google also responded to some questions and complaints. I figured it […]

Menachem Ani On Google Ads & Structuring Efficiency Max Campaigns

I went to Menachem Ani’s office, JXT Group, to chat all things paid search. We first spoke about he first got into the Google Ads business, he was doing Google Ads since the early times. He started in the space doing ads for eBay listings, using Froogle and Google AdWords in 2003. We then went […]