Google also announced an upcoming update to the helpful content system (update) that will be released in the “coming months.” This update will find content in hard-to-find places such as forum threads, blogs and other places to show more “hidden gems” in Google Search. Danny Sullivan, the Google Search Liaison, wrote on Twitter“We’re also improving […]
Category Archives: SEM & SEO
Google I/O kicks off today and we are all expecting really big Google Search-related news today. Typically, I/O is focused on everything but core search but today, we are expecting the all-new search engine, Magiand a bunch of new AI-focused search features. You can watch the keynote, which starts at 1 pm ET today, on […]
Did you know that some of the improvements being made to the Bing Chat AI models will lead to improvements to the Bing Search core ranking algorithms? Mikhail Parakhin, the CEO of Bing, said this on Twitter yesterday. Glenn Gabe asked him “So AI model improvements will ultimately improve Bing’s core search algo, but the […]
Anthony Higman shared a couple new Google Ads and Google Business Profile items yesterday on Twitter. One on Google Business Profile conversion actions within Google Ads and the other are chat details in Google Ads. Totally honest, I have no idea if this is new, but Anthony Higman knows this stuff way better than I […]
Microsoft Advertising announced a new ad solution for AI-powered chat experiences and solutions. Microsoft said this is a new way to help monetize online services, apps, and publishers monetize chat platforms. To be honest, it is not 100% clear what this ad solution will look like or how to use it. But Microsoft wants everyone […]
Google can show your business address in more than one language within Google Maps and the Google local search results. So if you have a hotel, Google might be able to show the address both in English and the local language, like French in our example below. This was spotted by Stefan Somborac who noticed […]
For the past couple of weeks now, we’ve been hearing reports of how Google will change Google Search in the wake of AI and changes in searcher behavior. As many of you know, I cover a ton of Google Search user interface changes and I put together a collection of some of those changes we […]
In part one with Glenn Gabe, we talk about Bing chat and Google Bard and also the use of AI-generated content; in part two, we dig more into EEAT and how AI tools may replace us all. I said I thought when Google came out with the additional E on EEAT, I thought Google would […]
Google seems to be testing the ability to filter by perspectives. Google is testing a button to filter your query by the perspectives results. This was spotted by Saad AK, he posted a video on Twitterhere is a GIF of that video in action: Here is a still screenshot: About a year ago, Google started […]
Google updated the video structured data to say that the description property is no longer required. Instead, Google moved the description property item to the “recommended” sectionfrom the “required” section of the help document. This means that videos that were missing the description property within your structured data are now valid. Google Search Console will […]