Category Archives: SEM & SEO

Google Enterprise Profiles Exhibiting Services On Desktop Interface

Google is now testing showing the services listings, the different services a business offers, on the desktop local and maps interface in a business profile. Previously this only showed up on mobile, but now it can show on desktop (I don’t see it yet but some do). Amy Toman spotted it the other day and […]

Google Ads Insights Web page Beneficial properties New Insights

Google announced that the Insights page in Google Ads has gained four new features including new search terms insights, asset insights, audience insights, and change history insights. Google said it released these insights to help you have more “successful” campaigns “this holiday season and beyond.” Search Terms Insights Search terms insights let you see what […]

Google Business Profile Picture Uploads Processing Notice With Pending Label On Images

Sometime in the past couple of months or so, Google added a notice after you upload photos to your Google Business profile that the photo is being processed. It may even add a label on top of the photo to say the photo is “pending” approval.” This was spotted by Mike Blumenthal over the weekend, […]

EAT – Google Provides Experience To Revised Search Quality Raters Guidelines

The Google search quality raters guidelines were updated and updated in a big way, with a new E added on to EAT. Google is adding experience on top of expertise, authoritativeness, and trustworthiness. Google said that trust is the most important of all four elements here. Adding an E, led to the document getting 9-pages […]

Google Discovery Ads Changed Ad Label With Sponsored Label

A couple of months ago, Google switched the search ads label from “Ads” to “Sponsored.” Now, Greg Finn noticed that the ads in the Google Discover feed and Google Discovery Ads label also changed from “Ads” to “Sponsored.” So, the logo near the ad is an eye-catcher… Hey posted on Twitter saying, “Spotted: Change in […]

Google December 2022 Hyperlink Spam Replace, EEAT Guidelines Up to date, Visible Parts, Standing Dashboard, Content Concepts & Extra

This was a busy week, and I honestly thought it would start to slow down, but I was wrong; I’m wrong a lot. Google launched another algorithm update, the December 2022 link spam update, which it baked into SpamBrain into the update. Google also released a large update to the Search Quality Raters Guidelines, adding […]

Google Provides “Take away Business Profile” Possibility To Business Profile Settings

Google recently added a new option to the Google Business Profile settings to remove that business profile. It is named “Removed Business Profile” and will allow you to mark a business as closed or permanently remove the business. I think I saw this last week but I had no idea it was new, but Claudia […]

Google December 2022 Link Spam Update Unleashed Utilizing SpamMind AI

Google began rolling out a revised link spam update on December 14, 2022, named the December 2022 link spam update. This update is new in that it uses SpamBrain AI to “detect both sites buying links, and sites used for the purpose of passing outgoing links,” and not just “detect spam directly,” Google said. The […]

New Google Search Status Dashboard

I always wondered why Google had status dashboards for hundreds of other products across Gmail, Drive, Google Ads, etc., but not for Google Search – its most important product/service. But that all changed today when Google launched its Google Search Status Dashboard report. Today, Google launched the Google Search Status Dashboard report at status.search.google.com. This […]