Want free holiday email templates for your marketing campaigns? We’ve got you covered. Our Twilio SendGrid designers put together 8 exclusive downloadable templates you can use for everything, from Halloween to Thanksgiving to Christmas. Plus, each holiday email template is fully responsive across desktop, mobile, and tablets. That means wherever your customers are, your messaging […]
B2B sales aren’t easy. The competition is fierce, the market and customer demands are ever-changing, and customers are becoming less likely to respond to a salesperson, preferring to conduct research and make decisions independently. Are you looking to understand more about what B2B sales entail? Do you hope to gain a deeper insight into the […]
Getting into the inbox should be a sender’s number one priority. After all, campaigns and emails can’t be effective if the intended recipients never see them. Still, at times, you may wonder: “Why are my emails going to spam? Wouldn’t customers want to see my high-quality offers?” Even the most experienced senders occasionally run into […]
The biggest sales weekend of the year is almost here. Cyber Weekend, comprising Black Friday, Small Business Saturday, and Cyber Monday, is the perfect opportunity for B2B SaaS companies to drive conversions and increase revenue. But with so many deals and promotions, how can your company stand out in the inbox and generate real results? […]
Ever had a friend or colleague who could talk your ear off? A person who’d tell you everything about their weekend (the places they went, the food they ate, the sights and smells) and, eventually, ask about yours. And when they do, they transition your response back to their weekend and the to-die-for appetizers they […]
Very few organizations don’t have a goal of boosting sales. It’s pretty much imperative. To keep growing your company, you’ve got to have revenue flowing in, which comes from new or repeat sales. Straightforward, but unfortunately, many sales teams take this to mean they simply need to work harder at what they’re doing. Sometimes, however, […]
Many of the emails that land in our inboxes are 2-dimensional, containing anything from regular text, to images, to GIFs. The thing is, aside from providing visuals, emails don’t call readers to act. An interactive email, however, is different. What is an interactive email? You may wonder: “What is interactive email, and how can I […]
Imagine this: it’s December 26th, and a United States-based marketing company swears they forgot something. That’s when they check their global calendar and realize it’s Boxing Day in some areas of the world. Unprepared, they miss out on the opportunity to nurture their customers, offer them Boxing Day deals, and show them value customers outside […]
Every business needs leads, no doubt about that. Customers churn, bills and expenses don’t. If you want your business to grow, you need to make sure that new leads that turn into paying customers come in regularly. In this post, I’d like to share with you a proven method that’ll help you achieve that. It […]
Desafíos Quería comprender mejor a sus clientes y atraer leads de alta calidad. Tenía un CRM costoso y complicado que requería ayuda externa para ejecutarlo. Soluciones Generaron leads a partir de todas las fuentes: formularios, sitios web, llamadas, mensajes de texto y Facebook. Todo se insertaba en el CRM de ActiveCampaign. Crearon automatizaciones que envían […]