Turbo-Charge Your Social Media Marketing with Flow Charts In today’s competitive digital landscape, standing out amidst a sea of content can be challenging. Social media marketing requires strategy, consistency, and clarity. One underutilized tool that can greatly enhance your social media game is the humble flow chart which you can design yourself using flowchart maker. […]
Can we just take a moment to say: we’re impressed? If you’re here reading this story about Sprout Social alternatives, you’re obviously the type of person who does their homework before they commit to a social media management tool — and we love that. Sure, maybe you’re curious about Sprout Social. Maybe your boss is […]
In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. Without the right tools, you’re bound to get lost at sea. That’s […]
Social proof starts when you’re envious of Little Johnny’s new kicks in first grade and ends… never. It’s the secret sauce in every successful marketing campaign. As marketers, we often measure KPIs like engagement rate, net follower gain, and reach without once thinking about the main driving force behind all of these: Social proof. As […]
For social media marketers, understanding the effectiveness of your online campaigns is crucial for achieving real impact. Enter UTM parameters—simple fragments added to the end of URLs that provide invaluable insights into the performance of your social media efforts. UTM parameters provide three key benefits: Measuring the ROI of social media posts Providing precise tracking […]
Today, we are thrilled to launch our 4th Social Impact & Diversity, Equity, and Inclusion (DEI) Report for the year 2022. Aligned with our corporate purpose of making marketing better while having a positive impact on the world, our impact strategy centers around three core pillars: people, community, and DEI governance. Rock Content’s Social Impact […]
In the old days, realtors had to market themselves on bus stops, billboards, and newspapers. How vintage. While traditional marketing is still effective, competitive realtors know social media marketing takes the cake. They also know to be the best, you need the best social media tools for real estate agents. To keep up with the […]
Getting 50 leads in a month, over 1,000 followers in a week, and 100,000 impressions in a month. You’ve probably seen social media marketers boasting these kinds of results on Instagram. But how do they do it? Their strategies can help you grow your online business to unimaginable heights. In this blog, I uncover unique […]
Let’s just get this out of the way off the top: people who work in healthcare are heroes. And sometimes even heroes need the right tools to do their best work. Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics […]
The jury is in: You can’t build a reputation for creating high-quality content on social media without having solid content pillars in place. And the reason for that is simple. People crave consistency. Social media users want to know what you’re going to talk about, when you’re going to talk about it, and what kind […]