Do any of these statements sound familiar? “You need a landing page.” “You need more landing pages.” “You can do that with a landing page.” You’ve probably heard statements similar to this, if not these exactly. After all, landing pages are powerful digital marketing tools that drive web traffic toward a specific action. Yet, many businesses […]
Now that we’ve journeyed through these 11 productivity tips, it’s clear that being productive isn’t just about doing more; it’s about doing what matters, efficiently and effectively. We’ve talked about managing energy, tuning out distractions, focusing on one task at a time, and letting go of perfectionism. We’ve also discussed the importance of tackling the […]
Third-party chats are coming to Messenger, which will soon enable you to conduct messaging conversations with users who send you messages from other apps not owned by Meta itself. Though the option may not be coming for everybody. I’ll explain. Over the past few months, Meta has been working on facilitating third-party messaging app connection […]
Gary Illyes from Google explained how Google Search may or may not handle special characters within Google Search. He explained this in the latest Google SEO office hours at the 16:10 mark. Gary was asked, “How does Google handle special characters like the superscript e in search results.” For example, a Latin letter E with […]
The Evolving American Workplace: A Remote Work Analysis by Adam | December 18, 2023 The landscape of remote work in the United States has evolved significantly since the pandemic. In 2024, the trends paint a comprehensive picture of this shift. Initially, remote work was an emergency response, but it has since transformed into a new […]
Cold email is tricky. What do you send? Are there cold email templates you can use? Which cold email techniques actually work? Is there a cold email template that you can use and get positive results? In this post you’ll learn: How do you write a really good cold email? 10 cold email templates you […]
Want to build your email list more effectively and get more valuable leads for your business? That’s a great strategy. Email marketing is one of the most powerful (and affordable) channels to reach potential customers. That’s why 87% of marketers use email to promote their product, software, or service. But getting people to subscribe is […]
Influencer marketing, also known as branded content or working with creators, is a surefire way to expand the reach of your brand on social media. There’s no one-size-fits-all approach to making this strategy work, but with the right planning and research, just about every business can benefit. We’ll walk you through how to make a […]
Last week, we reported about the new Bing Chat personalized answers feature that uses your chat history to give you a more tailored answer to your queries. But that might only work in Edge, Microsoft’s browser. When I tested this feature, I couldn’t trigger it, so I assumed it was still rolling out. But it […]
B2B social media marketing can be an effective way for brands to build awareness, strengthen relationships, and close sales. But B2B social marketers face unique challenges when it comes to tone and content mix. So, how do you use social tools to bring in (and keep) followers, create engagement, build brand awareness, and fill your […]