Switching gears to YouTube, the video-sharing giant offers a whole different ballgame for influencers looking to monetize their content. YouTube has long been a go-to for creators aiming to share more in-depth content and, in turn, rake in some serious dough.In the United States, the typical payout for YouTube creators in 2022 hovered around $1,154 […]
While the current spate of generative AI tools are interesting, and are already changing discovery behaviors and interactive processes, they’re really only scratching the surface of what’s possible, and are far from actual “intelligence” as the AI name suggests. Indeed, most of these initial models are data matching tools, able to predict elements of text […]
Influencer marketing, also known as branded content or working with creators, is a surefire way to expand the reach of your brand on social media. There’s no one-size-fits-all approach to making this strategy work, but with the right planning and research, just about every business can benefit. We’ll walk you through how to make a […]
12 Snowboarding Influencers to Follow Snowboarding, with its breathtaking descents down powdery slopes and gravity-defying tricks, is a sport that has captured the hearts of adrenaline junkies and outdoor enthusiasts around the world. Whether you’re a seasoned snowboarder or just dipping your toes into the snow, following the right influencers can be a game-changer. Snowboarding […]
What’s With Those Cartoonishly Big Red Rubber Boots Influencers Are Showing Off On Social Media? by Adam | February 17, 2023 The topline They are big, red, made of rubber and comically larger than the average boot, but they are making waves on social media, made an appearance during New York Fashion Week and WWE […]
Home Business Magazine Online When it comes to Instagramming the Minnesota food scene, Jason Horowitz is usually one of the first influencers to come to mind. The powerhouse behind the @eatswithjason Instagram account (which boasts 34K followers and counting), Jason has orchestrated 500+ collaborations with local and national restaurants. He was even nominated as a […]
Subscribe to our Telegram channel for the latest stories and updates. Everybody loves to shop! But just like people’s tastes, shopping trends tend to evolve over time. A recent study suggests that 83% of millennial shoppers engage in value-based shopping where their decisions are largely influenced by their personal values and ethical consumption. This means that most […]
PETALING JAYA: The growth of live shopping has seen influencer communities drive eCommerce inclusion for brands and sellers. Shopee’s recent study, Past the Starting Line: Adapting to Malaysia’s Digital Consumers in 2023, found that 82% of Malaysian influencers feel excited about staying resilient and relevant on eCommerce. Of 940 local influencers surveyed last month, 60% […]
Have you ever wanted to become a TikTok influencer? You’re not alone. Some of TikTok’s top influencers make thousands of dollars daily with sponsored posts and featured content. Not to mention, they’re inspiring the entire social media platform’s community with their creativity. What is the fastest way to become an influencer? Learn from the pros! […]
For The Drum’s 2023 Predictions Deep Dive, Sammy Albon of agency PrettyGreen’s influencer division What They Said argues that brands need to start paying attention to more specialist influencers. Before we look forward to how influencer marketing will evolve in 2023, let’s start with a quick look back. Since 2019, the influence economy has exploded. […]