TikTok is expected to continue its growth momentum well into 2022, with the short-form video app at the top of the download charts on Christmas Day, while VR and the wider Metaverse shift also saw some key consumer indicators in the app tracking company’s latest data App Annie. First of all, about the total downloads […]
Ever since young Americans began their exodus from commercial television to streaming services and social media, advertisers have searched for the digital equivalent of home shopping channels, a place online where users might engage with ads rather than just quickly clicking past them. Now, they think they are closer to finding this holy grail of […]
Christmas is only a few days away and even now the elves at Instagram HQ are still there are working to replicate the core functionality of TikTok hoping to bring seasonal joy to their meta-masters through improved usage statistics and new engagement numbers showing that Instagram is still cool and still the leading platform in […]
Ahh, TikTok! Home to viral challenges, mega stunts, and possibly the best memes on the internet. The world’s seventh largest social media app has certainly come a long way in just 5 years. TikTok is now proudly the home of over 1 billion users and is home to some of the world’s top-selling social media […]
Ever since young Americans began their exodus from commercial television to streaming services and social media, advertisers have searched for the digital equivalent of home shopping channels, a place online where users might engage with ads rather than just quickly clicking past them. Now, they think they are closer to finding this holy grail of […]
Like in the fashion world, TikTok trends come in and out of style, fast. Something that seems eternally cool one moment can be obnoxious the next — like, say, wearing fedoras or Kreepa’s “Oh No.” Every second, new trends are emerging, and old ones are dying. It’s the circle of life. So how do we […]
The opinions of entrepreneurs’ contributors are their own. With its fast-paced, attention-grabbing short video content, TikTok has become the fastest growing social media platform in 2021. Like most social media platforms in recent years, TikTok also strongly favors early adopters. With some YouTubers getting millions of hits on their first or second post and virtually […]
The opinions of entrepreneurs’ contributors are their own. When it comes to brands on TikTok, the most popular ones seem to share a secret ingredient that makes them more vivid, engaging, and relatable. These are not all of the recipes, although some of them might help you make the cleanest folded tortilla wraps or creamiest […]
This year new players have grown in the world of social media. TikTok, Snapchat, and Pinterest are gaining attention from marketers. And given the tremendous growth, 2022 will likely challenge marketers to diversify and get more creative in the way they do social advertising. In this week, Rock content will publish a series of articles […]
You’ve probably seen your favorite TikTok creators tossing around hashtags like #fyp #foryou and #fyp シ. But here’s the thing: just because everyone is doing something doesn’t mean it actually works. The superficial purpose of these tags is to mark content as being worthy of the “for you” page. But what is unclear is whether […]