People’s shopping habits have changed significantly since the pandemic started, with many brands scrambling to find the best ways to grab consumer attention and turn browsers into buyers on their ecommerce sites. But did the effects of 2020 have a lasting impact on how people discover, shop, and engage with the outside world? And what […]
Want to know the secret to getting a lot of followers on TikTok? We don’t blame you! With 689 million global active users as of January 2021, everyone and their grandmothers are on TikTok. Having lots of followers can mean a direct line to your business’s target audience –a connection that most marketing strategists only […]
Immerse yourself in social media to improve your keyword research Take a close look at the various aspects of keyword research. You will find it has a heavy focus on the target audience’s online behavioral traits, using information about the audience’s demographics, what they do, where they go, who they like, and what type of […]
I like to share that Tyler Wanlass recently became VP of Design for Buffer. 🎉 Tyler has now been on the Buffer team for over five years, initially as a product manager before moving to our first Head of Design. Throughout 2020 when we hired a new product manager, Tyler has since taken on that […]
YouTube brings more of it Studio desktop analytics for the mobile appas the company expands its merchandising options to additional regions and offers additional monetization capabilities. Studio Analytics first – YouTube this week launched the first phase of rolling out access to sales reports on the YouTube mobile app. As you can see here, users […]
Everyone is talking about how the Instagram algorithm loves Reels, and that using the format can improve engagement and reach. But getting started with such a creative medium can be intimidating. We’re here to help with an Instagram Reels tutorial that will help you master 10 essential editing tools and skills needed to create engaging […]
The power of premium domain names For those of you who have never heard of the profession, domaining is big business. Domain name buying and selling continues to grow as digital and websites quickly become new real estate as much of the physical world is at risk from ongoing concerns about the global pandemic. Premium […]
I like to share that Caryn Hubbard was recently promoted to VP of Finance for Buffer. 🎉 Caryn has now been on the Buffer team for over five years and has made a huge contribution during her time on the team, both as head of our finance team and as a member of our executive […]
Reddit continues to refine its ad tools with a new update of its platform for ad creationincluding bid recommendations, improved editing features, and improved system performance. Let’s start with bid recommendations – now when you set up your Reddit Ads campaign, the dashboard will show you a recommended bid price to ensure optimal audience reach […]
When is the best time to post on TikTok? Does posting at a specific time or day of the week bring your content in front of more people? Will finding a perfect posting plan help your Engagement Rates? Read on to find out when to post on TikTok to make sure your content is picked […]