In part one we learned about Amy Toman and her love for small business. We dug more into that love in part two and also spoke about helping small businesses with local optimization, even with low budgets. Plus, we spoke about the Google Product Experts community. Most local SEOs care deeply about small businesses, she […]
Amy Toman and I met at a beach in New Jersey on a stormy rainy day, because we wanted to be weather reporters. Amy is a local SEO specialist at Digital Law Marketing and is also a Google Product Expert for Google Business Profiles. Amy told us her history, being born in Brooklyn but not […]
There has been some chatter within the local SEO community over the weekend that reviews are going missing from within Google Local Service Ads listings. Some say Google is cleaning up fake reviews or reviews that are against its guidelines, some are saying there is some sort of bug. It is not clear exactly what […]
Google sent out mass policy violation notices to some Local Service Ads advertisers. The notice is being sent via email and the subject line reads, “Your account has policy violations that need to be resolved.” Google is giving these advertisers until June 12th to resolve the issue. It is unclear if this notice was a […]
Search engine optimization (SEO) connects online audiences to your web content through on-page copy that contains common keyphrases people type into search engines. And if it’s a storefront business you’re marketing, local SEO—or local search engine marketing—will help you reach more specific audiences based on geographic keyphrases. Here, we’ll cover the importance of local SEO, […]
This week we learned that the upcoming Google helpful content update would soon promote content, not just demote content. Google also pushed out a search ranking algorithm update, but it was not confirmed. Google Bard now shows citations like Bing Chat, but they are not really good. I explained why I think Google must encourage […]
Google seems to be showing fewer and fewer local packs for various queries in the Google Search results interface. For the past few days or so, local SEOs have been noticing this trend and it is concerning them and their clients. Joy Hawkins posted about this in the Local Search Forums saying, “I’ve been tracking […]
Google can show your business address in more than one language within Google Maps and the Google local search results. So if you have a hotel, Google might be able to show the address both in English and the local language, like French in our example below. This was spotted by Stefan Somborac who noticed […]
While last month’s Google webmaster report was filled with the Google March core update, the product reviews update, Bard, AI, sitenames and more; this month was just as packed. We had the reviews update, a local look at the core update, big updates to the Google ranking system’s document, a new search engine for Google […]
Google seems to be testing a new section on the local knowledge panels named “often searched together.” Mordy Oberstein found this and said on Twitter that it is a “great way to see who your local competitors really are.” Here is the screenshot he shared on Twitter: We recently saw the often searched together as […]