In less than about 42 hours, Google has fully rolled out the last spam update – the Google October 2022 spam update. The update began on October 19, 2022, at about 11 am ET and was completed on October 21, 2022, at about 5 am ET. That was quick, the previous Spam update in November […]
The Google October 2022 spam update, the first spam update since last November, started and was completed within 42 hours, I have more on that in the video. Google also rolled out a new site name and favicon design for the mobile search results, with new structured data. With that, Google has rolled out the […]
It has been 11 months since the last time Google released a spam update and now Google announced the October 2022 spam update. Google said this update will take several days to complete and is a global update. Google said “Today we released the October 2022 spam update,” and added “This update is global and […]
What if your site gets hacked and there is a ton of spammy content placed on it? Do you have to worry about negative consequences on your Google rankings and overall SEO efforts? John Mueller of Google said Google can filter out the most obvious hacks but what is placed on your website is what […]
Google has added a new section to its quality guidelines category named “Prevent abuse on your site and platform” yesterday. The content is mostly not new, it is mostly from a 2017 Google blog post on how to protect your site from user generated spam and has now been consolidated into the core documentation. Google […]
Google launched new features in search, one where Google is using MUM to give featured snippets a consensus – it’s pretty cool. Google also released new features about this result and expanded content advisories in search. Google Search broke this week, really badly, causing a lot of indexing issues with pages dropping out of the […]
Google’s John Mueller is able to see and identify content search related spam without even speaking the language. Supposedly this is not a magical power or even that hard to do by someone who was trained to catch spam, but nevertheless, he is able to spot spammy content in languages he does not understand. How […]
google has published its annual web spam report and in that report, Google has named its machine learning based systems for spam identification with its own name – SpamBrain. SpamBrain is a new name but the technology, the AI, is from 2018, so SpamBrain is technically not new. Here is what SpamBrain looks like: Here […]
Before I start, just a reminder, this was pre-recorded and schedules to go live as I am offline today for Passover. That being said, it was a busy week with a lot of Google search ranking volatility this week, both on April 18th and April 21st or so. Google published its 2021 web spam report […]
Email deliverability should be a high priority for any sender. After all, you can’t achieve your email program goals if your emails never reach recipients’ inboxes. In a recent Twilio SendGrid webinar, we caught up with a panel of internet service providers (ISPs) to talk about the latest trends and best practices in email deliverability. […]