Tag Archives: Social

Social Media Marketing

Google Outlines Ongoing Efforts to Fight China-Based mostly Influence Operations Concentrating on Social Apps

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27
Jan

Over the past year, Google has repeatedly noted that a China-based group has been looking to use YouTube, in particular, to influence western audiences, by building various channels in the app, then seeding them with pro-China content. There’s limited info available on the full origins or intentions of the group, but today, Google has published […]

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Social Media Marketing

The way to Pull Off the Good Social Media Collaboration

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26
Jan

Two heads are better than one, right? That’s the idea behind social media collaborations. When brands team up with other brands and influencers to reach new audiences, it can be a win for everyone. But to ensure your collaboration is a success, you should consider some key things before jumping in. Below is a step-by-step […]

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Content Marketing

Amazon pauses AmazonSmile, social influence program, amid disaster

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25
Jan

This week, Amazon communicated to stakeholders that one of its social impact programs, the AmazonSmile programwhich supports nonprofit organizations by donating a percentage of shoppers’ purchase value, will be closing soon. The company justified the decision by stating that the program’s impact did not grow as expected after 10 years, and that, “with so many […]

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Social Media Marketing

10 Tricks to Craft the Perfect Social Media Profile

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24
Jan

They say you never get a second chance to make a first impression. That’s why making sure you’ve nailed your brand’s social media profile isn’t optional — it’s critical. But a good social media profile goes beyond a first impression. It can also reinforce your brand to existing customers and bring new ones aboard by […]

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Social Media Marketing

Your Social Media Content material Calendar for Every Official (and Non-Official) Holiday of 2023

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17
Jan

You’ve heard it time and time again – posting on social media consistently is one of the best ways to grow your account. But it can be hard to fill up content ideas for nearly 365 days. That’s why we’ve created this holiday guide of both official and non-official holidays you can post about throughout […]

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Content Marketing

How to By no means Run Out of Social Media Content for Your B2B SaaS Model

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16
Jan

Opinions expressed by Entrepreneur contributors are their own. Social media is the ultimate playing field for content marketing for B2B SaaS brands. But to excel on social media, you need to be consistent. This means you must constantly churn out relevant content for your audience to keep them engaged with your brand. However, creating content […]

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Social Media Marketing

Understanding a Social Media Marketing Plan

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15
Jan

Understanding a Social Media Marketing Plan In search of a more effective approach to marketing on social media? Good! It’s the right time to take action. With more competitors, material, and networks than ever before, you need a clear plan to help you focus and reject opportunities that aren’t productive. That’s why we prepared a […]

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Social Media Marketing

Where to start out when creating new social channels to your model?

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14
Jan

How and where do you start when creating a brand new social media channel for your business? #AskBuffer — Jake Pryszlak (@Jakepryszlak) October 19, 2022 It’s a given that social media can drive online awareness for your business, but with the various sites out there, you may be wondering how to efficiently get started when […]

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Social Media Marketing

Social Media RFP: Free Templates and Examples

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13
Jan

Social media RFPs (requests for proposals) are the starting places for many successful social media strategies, campaigns, and collaborations. Actually, a social media RFP template is the starting place. Creating a great RFP for social media marketing services isn’t easy, after all. Write something too vague, and you’ll be sifting through unhelpful applications. Leave too […]

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Social Media Marketing

7 Social Media Predictions for 2023 (based on specialists)

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12
Jan

If there’s one thing we love to check on at the end and beginning of any year, it’s the trends. Who got what right — or wrong? What did no one see coming? It’s all fascinating to witness. Perhaps antithetical to my love for trend-watching, the biggest lesson I’ve learned from predictions is that no […]

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