Although my brother and I started our womenswear brand KESTAN as an e-commerce company, the real breakthrough for our online presence came when we opened our first brick-and-mortar store. Our retail stores succeeded because we were able to deliver an entire brand experience rather than just be content to try and sell products. We were […]
Opinions expressed by Entrepreneur contributors are their own. As business operations shift, executives and entrepreneurs are increasingly turning to an on-demand workforce that is simultaneously empowered by technology and drawn to purpose-driven projects. Consider Upwork, whose 2020 Future of Workforce Pulse Report revealed that nearly 80% of hiring managers engaging freelancers feel confident about doing […]
Opinions expressed by Entrepreneur contributors are their own. As a 3X founder, I’ve had the privilege of collaborating with many other entrepreneurs and founders. Whether exchanging ideas, sharing experiences or offering guidance, my vibrant network of entrepreneurs has been instrumental in my growth and success. Through these relationships, I’ve observed that entrepreneurs come in all […]
While TikTok’s working to amplify the benefits that it’s provided for U.S. businesses, it’s also helping brands in other regions reach new audiences, and find broader success through marketing in the app. In the below infographic, TikTok provides an overview of its evolution in the APAC region, and the various initiatives it’s launched to connect […]
Wanna build your LinkedIn network fast? Don’t wanna spend hours crafting connection request messages only to be left “pending” forever? Not to fear: all you actually need to do is comment on other people’s posts. But what kind of comments are best? Where do you leave them? What should you say? How long do they […]
Today, it’s the easiest it’s ever been to shop online with just a few taps on your phone screen. Online retail is showing no signs of slowing down. Studies show that by 2026, e-commerce sales will continue to grow by 56%, reaching a whopping $8.1 trillion in total revenue. While brick-and-mortar storefronts are certainly not going […]
Over the past decade in marketing, content formats have undergone significant transformations. The shift from static to interactive content and from PNGs to MP4s demonstrates the dynamic nature of the industry. According to the 2023 State of Marketing Report, 25% of marketers are planning to incorporate interviews into their strategies for the first time this […]
The most effective and impactful marketing always comes from ecosystems. Just as coral reefs and rainforests are home to numerous species working together to help each other thrive, your email, social mediaand website should be part of an interconnected system. We can certainly appreciate the burning love that some marketers feel for one specific channel […]
Home Business Magazine Online Real estate investing is a lucrative option for wealth creation. With housing demand continuously rising in the US market, real estate investing brings many opportunities for investors looking to generate positive cash flow in the long run. However, for many, leveraging this opportunity can be intimidating with all the complexities of […]
Whether you’re new to email marketing or consider yourself an expert, you likely want the same: to send the best email marketing campaigns. If you’re just getting started, read our guide to email marketing basics first. Already know your way around? Read on and follow these 25 email marketing best practices that’ll keep your customers […]