As of yesterday afternoon and certainly today, I am seeing signs of some really large Google search ranking volatility and ranking changes. The question is, are these fluctuations from the tail end of the March 2022 product reviews update or is this some sort of new update? I am seeing significant and some off the […]
Welcome to April, the real April, not April 1st, and with that, I have the monthly Google webmaster report for you all. This is a big one, so get comfy and start reading. We had the product review update start rolling out, we had the page experience update for desktop finish rolling out and several […]
This was a busy week and I drove out to visit Greg Finn and friends in Buffalo, I helped co-host the Marketing O’Clock show and record some vlogs for the channel – so check out Marketing O’Clock on YouTube and your favorite podcast player. We are finally seeing ranking volatility in the search results related […]
Earlier this week I reported that we were not seeing huge changes yet for the March 2022 Google Products Reviews update. Well, it seems like some of the tools and a number of SEOs are now noticing larger changes specific to sites that would match the product reviews categories. I am seeing some more chatter […]
So far, I will say that the Google Products Reviews update version 3, the March 2022 version, is not that huge. That is, not that huge compared to the previous product review updates or core updates. Some would say this update is a mild update, again, so far… I’ve been closely following the forums and […]
This week was pretty busy, we had the third Google product reviews update and I go deep into this algorithm update. We saw what I called a Spring 2022 Google search update, Google did not confirm it and it was unrelated to the product reviews update. Google released some data on how search improved, how […]
No amount of marketing or advertising can help an inferior product last. Similarly, nothing can keep a genuinely effective product from flourishing. The fate of a good product is sealed in the problems it solves, the value it brings, and the ability to not only assert its superiority but maintain it as well. That’s the […]
Google is rolling out its third version of the product reviews update, named the March 2022 Product Reviews Update. The previous two versions were the April 2021 Product Reviews Update and the December 2021 Product Reviews Update. The March version was updated to incorporate more signals and criteria in this niche ranking algorithm. Google started […]
Back in 2016, we covered how Google’s John Mueller said product pricing is not a web search ranking factor. Well, the same is true in 2022, six years later. But this time, Danny Sullivan of Google explained why it is not a ranking factor. Danny Sullivan said on Twitter “prices change all the time, so […]
Have you ever wondered if customers are more likely to click on organic results with headlines that include words like “free” or “best value”? Moz, one of the best SEO benchmark and planning platforms out there, did an internal study called “Commercial vs. Functional vs. Emotional: A Case Study on Page Title SEO Testing” to […]