TikTok is not a social media platform. It’s an entertainment platform. That’s how Khartoon Weiss, TikTok’s Global Head of Agency & Accounts, described the world’s most downloaded app at The Gatheringat an annual business and marketing summit held in Banff, Canada. What’s the distinction? People don’t “check” Tiktok. They watch it. And, Weiss says, “that […]
Social Media Accounts Aren’t The Only Platforms That Can Be Hacked by Adam | September 23, 2022 Hacking is something that has become all too common with the internet being as integral to our lives as it is today. While many people fear hackers gaining access to their social media, bank, or loan accounts, there […]
When I set out to start my own venture, I knew I wanted to dedicate myself to something where I could have real impact. I’d spent the years leading up to this point as a corporate attorney, a career I enjoyed, but I was itching to work on my own idea. I also had a […]
Instagram continues its gradual process of merging its video products into one, with the announcement that videos in Stories that are under 60 seconds in length will no longer be split into 15-second segments in the app. As you can see in this in-app alert, posted by social media expert Matt Navarrewhen you update your […]
There is a growing interest among businesses, large and small, to add their voices to the nationwide acknowledgment of the trauma inflicted upon Indigenous children at Canada’s Indian Residential Schools. This was amplified in 2021 with the location of nearly a thousand unmarked graves at sites of the now-shuttered institutions—and we know thousands more have […]
business stereotypes The “Business Stereotype” is a phenomenon that arises in organizations. It is an idea or concept about how people want to perceive their peers, but it is not truly accurate. Even though business stereotypes may be posited as truths, they are false and often distorting. dr Jordan Sudberg“The purpose of the business stereotype […]
Question: I have a lot of great ideas, but I find that I don’t have enough time to make all of them come to life. What do you recommend? Creating content can be fun, especially when you have many ideas to work on, but it’s also super time-consuming. There are many workarounds to this, from […]
The Twitter/Elon Musk saga has certainly gotten messy. After starting out with such promise, with the electric car making, space travel revolutionary Musk pledging to buy Twitter for $44 billion to save the platform, and free speech more broadly, the negotiations crumbled pretty fast, with Musk eventually accusing Twitter’s executives of withholding information, lying to […]
If you’ve already spent an hour and 14 minutes watching YouTube videos today, it’s okay to admit it. You aren’t alone: 74 minutes is how long the average Internet user spends watching YouTube daily. Views are great, but your YouTube engagement rate is the metric that matters. Getting 1,000 views and 100 comments is much […]
Maintaining Your Social Life While Working: Self Sovereign Employees by Adam | September 20, 2022 With the development of new technology, many workers are changing the way they view their employment. While traditional 9-5 workdays in the office used to be the norm for almost anyone, today more people are looking for independent, remote positions […]