Als Anbieter von FinTech geht es Ihnen darum, finanzielle Probleme mit smarten Technologielösungen zu lösen. Unabhängig davon, ob Sie die traditionelleren Finanzdienstleistungen rationalisieren, erweitern, digitalisieren oder stören, sind Sie jedoch nur so profitabel wie die Anzahl der Kunden, die Sie finden und konvertieren können. Mit den Fortschritten und Fähigkeiten von FinTech haben Kunden heute mehr […]
Today more than ever, the business world understands the importance of being inclusive and the positive effects this has on the world and on business. This means that companies try to make their products and services available to all so that all people have the opportunity to reach, approach, use and understand them. CEOs and […]
If your business is aiming to grow your presence around the world, content needs to be carefully crafted to have maximum impact on the culture you are aiming for. Marketers need to consider the buyer persona in terms of demographics, interests, education, career, and identity. A global content marketing strategy also requires awareness of different […]
When you run a business, you know that an excellent product or service cannot be sold if the marketing campaign is ineffective for it. Effective marketing is the pipeline that will help you reach your audience – those who are ready and able to buy your product or service. Effective marketing generates sales and helps […]
The concept of Influencing marketing has changed over the years. During the TV era, one of the most common methods was to use a well-known celebrity as social proof of a product or brand. This worked well “then” because there was no accountability and very little way to measure this celebrity’s impact on society. There […]
If you’ve found yourself thinking that consumer technology seems to be progressing more quickly by the day, it’s definitely not in your imagination. Technology is evolving at a near breakneck pace which in turn affects how consumers from all walks of life make their purchasing decisions. As a result, businesses from nearly every industry have […]
The opinions of entrepreneurs’ contributors are their own. A third of all businesses in the US don’t have a website, according to the Small Business Administration. If you are one of them, you are likely missing out on new customer acquisition, retention of existing customers, and other growth of your business. According to Statista, almost […]
Recently, Google has published a post Encourage website developers and publishers to start using Priority Alert API, a new feature that helps optimize the loading of website resources by prioritizing the most important features for the user experience. This in turn would improve further Core Web Vitals (CWV). In a test carried out by the […]
Social media has continued to grow, moving from an optional channel for brands to a common cornerstone of theirs Social media marketing Strategy. The power of social media can influence and enhance many areas of your marketing efforts, including lead generation. Lead generation is a process that brings new leads or prospects to your company. […]
Financial advisors and service professionals are constantly looking for ways to market their solutions and bring in more customers. However, the traditional marketing methods can become costly and have varying results, not all of which are positive. Inbound marketing provides a great new avenue for financial services looking to refresh their marketing approach. With a […]