The conclusions you draw from your research (whether from analyzing surveys, focus groups, experimental design, or other research methods) are only useful if they’re valid. How “true” are these results? How well do they represent the thing you’re actually trying to study? Validity is used to determine whether research measures what it intended to measure […]
How do you know what they want, what they really, really want? 90’s music references aside, how do you know what types of emails people want? Emails are a marketer’s best friend. According to MarketingSherpa, 61% of consumers enjoy getting promotional emails weekly (and 38% would like emails even more frequently). And you can tell […]
These days, it’s virtually impossible to browse the internet without stumbling upon different types of blog. As of 2023, there are over 600 million blogs onlinewith the majority producing content daily or weekly. In fact, businesses have recognized the power of blogging and its potential for generating consistent revenue. However, blogging goes beyond merely writing […]
Are you looking for ways to reach a new audience online? Want to learn the content types that will attract people to your brand? The team from Giraffe social media share their content tips in this infographic. They break things down as follows: awareness stage Consideration stage Decision stage retention stage Check out the infographic […]
It’s no secret that, through technology, the world is a lot smaller than it used to be. At one time, if you wanted to talk to someone across the globe, you had to go there in person or wait weeks for mail to arrive. Now, communication can happen instantly, allowing brands to enter new markets […]
Outstanding products and excellent customer service are no longer enough to help a business succeed. Top SERP rankings and websites packed with helpful authority content are digital-age necessities, so a reliable way to generate all that content is a must. Partnering with a team of experienced freelancers, including freelance content writers, can help you reach […]
Google’s John Mueller is no longer recommending you verify all the variations of your domain with Google Search Console. Instead, he said, keep it simple and verify using domain verification. Why is he no longer recommending you verify all the property types, www, non-www, HTTP, https, etc? Because he said on Reddit, “in practice you’ll […]
Home Business Magazine Online Everyone loves a comfortable, convenient, and secure home. With the emergence of automation in home improvement and construction, it’s no surprise that more and more homeowners are incorporating smart home devices into their homes. Many construction companies are struggling to learn how to manage a software development team to create an […]
Are you looking for ways to improve your social media marketing? Want to learn the different types of Facebook Ads you can add to your advertising mix? The team from Giraffe social media share their Facebook Ads tips in this infographic. Here are a few that make their list: growth ads traffic ads promo posts […]
Are you looking for a cost-effective and convenient way to gather data from your audience? Look no further than email surveys! With their ability to reach a broad range of participants, high response rates, and easy data analysis, email surveys have become a popular choice among researchers, marketers and businesses. In this article, we will […]