Promoting Your Podcast: Social Media Strategies for Success by Adam | September 5, 2023 In today’s saturated digital ecosystem, creating a podcast is only half the battle. The real challenge lies in promoting it and capturing a loyal audience. Social media, with its vast reach and dynamic platforms, offers unparalleled opportunities to amplify your podcast’s […]
A woman looks at her mobile phone in the evening Photo: Christoph Soeder/dpa (Photo by Christoph … [+] Soeder/picture alliance via Getty Images) dpa/picture alliance via Getty Images Last week, Washington Post reporters Naomi Nix and Sarah Ellison published a piece titled, “Following Elon Musk’s lead, Big Tech is surrendering to disinformation.” Facebook, YouTube, and […]
Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. Cultivating deeper connections with and between your followers can inspire brand loyalty and boost brand awareness, engagement, growth, and reach — not to mention that it feels really great to bring like-minded people together around a shared […]
Question: How many social media platforms should a local business be using? Realistically, it is a challenge to manage multiple platforms well with the limited resources of a small business. – Keegan Edwards There’s no end to the tasks small business owners have to juggle daily. When you’re managing everything from strategy to sales, adding […]
Ever wonder if your business’s social media strategy is actually helping you achieve your goals? Social media KPIs allow you to measure and prove the success of your campaigns in a reliable way. Think of KPIs as predetermined targets to track how you’re doing. By tracking metrics like engagement, follower growth, and conversions, you get […]
Turbo-Charge Your Social Media Marketing with Flow Charts In today’s competitive digital landscape, standing out amidst a sea of content can be challenging. Social media marketing requires strategy, consistency, and clarity. One underutilized tool that can greatly enhance your social media game is the humble flow chart which you can design yourself using flowchart maker. […]
In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. Without the right tools, you’re bound to get lost at sea. That’s […]
*Sigh* Okay, let’s talk about the Elon vs. Zuck fight. As you’ll undoubtedly recall, back in June, X owner Elon Musk tweeted that he’d be “up for a cage match” with Meta chief Mark Zuckerberg, in response to the news that Meta was planning to launch a new X rival app, ahead of the release […]
For social media marketers, understanding the effectiveness of your online campaigns is crucial for achieving real impact. Enter UTM parameters—simple fragments added to the end of URLs that provide invaluable insights into the performance of your social media efforts. UTM parameters provide three key benefits: Measuring the ROI of social media posts Providing precise tracking […]
In the old days, realtors had to market themselves on bus stops, billboards, and newspapers. How vintage. While traditional marketing is still effective, competitive realtors know social media marketing takes the cake. They also know to be the best, you need the best social media tools for real estate agents. To keep up with the […]