Opinions expressed by Entrepreneur contributors are their own. Imagine that you have worked hard to create a new product that can solve your customers’ problems. Now it’s time to do some pre-launch work to spread the word about this product, get it in front of an audience and highlight its main benefits. you need content […]
There are an estimated 12 to 24 million ecommerce sites across the world, with thousands more being created every day1. So, how can you possibly stand out in such a seemingly overcrowded space? The key to securing your place in any industry is to select the right market niche to serve. With the vast majority […]
Rick Mariano is the Vice President of Digital at Hearst and he runs LocalEdge, a local digital marketing agency for small businesses. They do high volume digital marketing services for low cost and less budget. He also runs another sub-agency that is more boutique style that does higher-budget marketing for fewer clients. Rick explained the […]
Opinions expressed by Entrepreneur contributors are their own. Are you marketing Efforts not getting you the results you want? If so, it might be time to step back and reassess your actions. must savvy entrepreneurs have figured out the basics, but that’s the first place to check if your marketing efforts aren’t working: double-check your […]
A full-service marketing agency for Amazon brands, Profit Whales, has released a detailed data analytics-based guide to the Sports & Outdoors niche on Amazon. Does it make sense to enter this niche? What call to action to use in ad banners? Our experience with global brands and data-driven approach allows us to provide detailed answers […]
When it comes to marketing, there are a lot of different strategies that you can use. But what if you’re selling a niche product or service? What then? Well, don’t worry – we’ve got you covered. In this article, we will discuss six marketing strategies that are perfect for niche products and services. So whether […]
Samrat Ghosh (L) and Amarpreet Singh Saini (R) Launched in December 2019, Bhojpuri movie channel Zee Biskope has managed to bag 100+ marketing awards in the last two quarters. The channel aims at instigating a brand love for itself through various social media and on-ground initiatives. These activities have resulted in the channel carving a […]
Opinions expressed by Entrepreneur contributors are their own. Return on Investment (ROI). It’s what every fire from wants it franchise digital marketing dollar — money that’s often begrudgingly spent even though most fire leaders know they need to budget for it. Still, doing so isn’t like allocating money for research and development or human resources, […]
The biggest sales weekend of the year is almost here. Cyber Weekend, comprising Black Friday, Small Business Saturday, and Cyber Monday, is the perfect opportunity for B2B SaaS companies to drive conversions and increase revenue. But with so many deals and promotions, how can your company stand out in the inbox and generate real results? […]
Opinions expressed by Entrepreneur contributors are their own. Over the last couple of years, video has taken over social media, as there’s a new tendency to consume video content. Users prefer to watch short videos rather than see pictures or read posts on social media platforms. The tendency to prefer video over images started with […]