Google’s John Mueller said lesser-used or known languages published on the web are not considered low-quality content just because they are lesser known. He said on mastodon “Good content is good content” no matter what language it is written in. Daniel Mealo asked, “Does the best recommendation at present become to deindex such pages with […]
Are you looking for ways to improve your online marketing strategy? Looking for content ideas to share on your website and across social media? Social Savvy share their marketing tips in this infographic. Here are a few ideas they share: Share your story Share quick tips Answer frequently asked questions Plan holiday content Share behind […]
It’s time for the SEO video recap; in this episode, I talk about how the February 2023 Google product reviews update finished rolling out on March 7th. I spoke about more flutters we saw this past weekend with the Google Search results. Google has launched the new site name, favicon, and sponsored ad label for […]
A few weeks ago, I reported that Google has updated its help documentation to specify that Google Discover visibility can be impacted not just by the core updates but also specifically by the helpful content update. I asked Google when this changed and after flip-flopping a bit on the answer, Danny Sullivan of Google said […]
Are you keeping SEO in mind when you go about creating content? With all the various changes in search, including generative AI, which is revamping elements of content creation, SEO may seem like a lesser consideration, but it remains a critical element in maximizing discoverabilty, and getting your brand in front of your target audience. […]
Opinions expressed by Entrepreneur contributors are their own. As a marketer, creating new content consistently can be a daunting, time-consuming task. The pressure to produce fresh and unique content for social media, blog posts, thought leadership and other marketing channels often causes those things to end up being put on the back burner. However, one […]
Google’s John Mueller said on Twitter, “when it comes to web pages in Google Search, hashtags are just words, they have no special meaning or effect.” So if you are big into #hashtagging everything, Google will consume it as just content on the page. Here are those tweets: I’m not sure where you mean; when […]
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Your customers are shopping for more than products. They also want helpful information. Sometimes, they’re after inspiration, or a little entertainment. Last century, retailers online and off rarely concerned themselves with the idea of producing content to satisfy these desires, but in this century, the formula for success is “know, like, trust.” You win customers—and […]
Opinions expressed by Entrepreneur contributors are their own. Are you looking to build your reputation as a trusted authority in your industry? With the six strategies outlined below, you’ll learn how to create helpful and engaging content and build trust with your target audience so that they see you as a go-to source of reliable […]