The biggest sales weekend of the year is almost here. Cyber Weekend, comprising Black Friday, Small Business Saturday, and Cyber Monday, is the perfect opportunity for B2B SaaS companies to drive conversions and increase revenue. But with so many deals and promotions, how can your company stand out in the inbox and generate real results? […]
Imagine this: it’s December 26th, and a United States-based marketing company swears they forgot something. That’s when they check their global calendar and realize it’s Boxing Day in some areas of the world. Unprepared, they miss out on the opportunity to nurture their customers, offer them Boxing Day deals, and show them value customers outside […]
It’s that time again to get into the holiday spirit and start thinking about holiday shopping, plans with friends, and traveling to see family. But wait, it’s only September! What happened to all the holidays in October and November? Don’t worry, they’re still ahead of us, but if you’re going to put together a worthwhile […]
Opinions expressed by Entrepreneur contributors are their own. Starting on SEO campaign from scratch can be difficult. You have no established domain authority, you probably don’t have any content developed yet and you may not have a strategic direction for your campaign. There’s a lot to do and months — or even years — of […]
Black Friday is one of the biggest shopping days for ecommerce sites, along with Cyber Monday. If you’re planning your Black Friday marketing campaigns, know that offering huge discounts and hot promotions are table stakes. Every store will be offering its best sales of the year. To make your Black Friday campaigns stand out in […]
Opinions expressed by Entrepreneur contributors are their own. A recent survey found that 68% of consumers spend a quarter or more of their time on social media watching videos. This is great news for marketers who want to find ways to connect with their target audience. But simply putting content out there is not enough […]
Apple… you love it or you hate it. But you can’t deny that they are keeping up with the current marketing trends. The company has always expressed itself with beautiful marketing campaigns, not only by the messaging, colors and images, but with the whole offline and online experience. Last September 7th, the California Based company […]
Opinions expressed by Entrepreneur contributors are their own. A newly created project should manage significant issues to survive the first year of operating. The key target to hit, especially in a highly competitive market environment, is finding product-market fitting. affiliate marketing is giving a variety of instruments to reach that goal. And even more: It […]
The Church Boiiz have done it again with a new tune for Auckland mayoral candidate Efeso Collins that rivals its predecessor in the earworm stakes. Over the weekend, a familiar tune was played during the sold-out Auckland mayoral campaign fundraising dinner for Fa’anānā Efeso Collins. It was a rendition of the 1969 song ‘Na Na […]
As for the commercial shoot, “many of the lines we ended up using were actually improvised takes versus the takes we scripted,” Chen says. And the cosplay guy didn’t wear his own costume. We think. CREDITS CLIENT: RedditCAMPAIGN NAME: Find your peopleAGENCY: R/GA California VP, EXECUTIVE CREATIVE DIRECTOR: Bryan GreggCREATIVE DIRECTOR: Kevin KollerASSOCIATE CREATIVE DIRECTOR, […]