The most effective and impactful marketing always comes from ecosystems. Just as coral reefs and rainforests are home to numerous species working together to help each other thrive, your email, social mediaand website should be part of an interconnected system. We can certainly appreciate the burning love that some marketers feel for one specific channel […]
Anyone looking to impress the Google Spider these days needs to understand the concept of an authoritative website. When ranking pages in their search engine, Google looks for authoritative website links and sources. What’s authoritative can be a bit subjective, though. What does that even mean? The truth is that it’s not as subjective as […]
The key to success in any industry is knowing yours target audience and catering to their needs. Part of this process definitely involves understanding their major pain points, anticipating their needs, and crafting high-quality content to match. But you don’t want to underestimate the effect that a solid localization strategy can have on your bottom […]
There’s no question that having a website is one of the most important factors in running a modern business. But making sure that your website looks better than the competition is more difficult. In fact, 52 percent of users say they will leave a website due to aesthetics. So having a beautiful web design is […]
There’s no questioning the value of a high-end website. Your website acts as the hub for all of your digital activity, and it needs to be a big part of your online presence. However, not every new company can hire a professional designer for web design. If you want a highly-functional website with advanced features […]
Are you looking to update your SEO strategy? Want to learn the ranking factors that Google has confirmed will determine where your website ranks? The team from Red site design share the confirmed Google ranking factors you need to know in this infographic. Here’s what makes the list: backlinks relevance Freshness HTTPS Mobile friendliness page […]
When it seems that social media rule the Internet, you might ask yourself, “Do I need a website?” The answer is yes, and I’m here to tell you why. In 2019, 70-80% of people were researching companies online before visiting it/making a purchase, and the same percentage of customers could be lost to small businesses […]
While both content and website copywriting are essential for your business, there are some differences between the two. Copywriting usually refers to sales copy meant to drive the audience to purchase your product or services, including ads, emails, social media posts, landing pages, and more. Content, on the other hand, is usually more general information […]
It’s a fact, if you’re trying to grow a business, you need a website. Luckily, launching a new site is easier than ever, thanks to content management systems like WordPress and website hosting services Stage. A hosting service is necessary to put your website online, as it can provide access to servers and networks that […]
Ask anyone who has a business website what their goals are, and you’ll likely get an answer that includes more website visitors. While there are tons of metrics you’ll want to follow regarding the growth of your site, the truth is that most people hinge success or failure on the number of people who see […]