GIFs are a fun way to connect with your audience by referencing viral trends or nostalgic moments. And if you don’t know how to post a GIF on Instagram, you’re missing out. They’re useful for memes, but you can also share custom GIFs that add to your brand’s voice. Hootsuite’s mascot, Owly, is a particular […]
There’s nothing we marketers love more than first party data, right? Instagram is one of the best places to get feedback directly from your customers. But then you have to deal with the 400 DMs crowding your inbox after you ask for it… Enter: Instagram question stickers. The questions sticker for Stories collects and organizes […]
Is there anything worse than finding a mistake in an Instagram post that you spent hours perfecting? Probably, but it feels pretty darn bad. Lucky for us, you can now delete a single photo from an Instagram carousel post without deleting the whole carousel — so there’s some flexibility when it comes to editing live […]
It was spotted in the back-end code of the app a few weeks backand now, Instagram has launched a live test of native scheduling in the appwith a limited group of users for now, but likely to be expanded sometime soon. As you can see in this example, posted by @WFBrother, Instagram’s in-built post-scheduling option […]
On Instagram, photo editing trends move pretty dang fast. Just cast your mind back to those days when your feed was flooded with heavily filtered, square-cropped photos. Though it was only a couple of years ago, in 2022, that style looks so dated that you might as well be posting a daguerreotype. Your average Instagram […]
TikTok Challenges Instagram With Massive Upgrade by Adam | October 11, 2022 TikTok recently announced new features that seem to go against current social media trends. Recently announced through the TikTok newsroom is the first new feature, which is a set of video editing tools that allow creators to make more advanced content, without having […]
Looking to build out your Instagram approach for the holiday push? While TikTok has stolen some of its thunder, and there’s a level of confusion around Instagram’s broader push to get more video content into people’s feeds, it still remains a hugely popular app, and it can be a great platform for building community, and […]
Celebrities, they’re just like us! Except for having millions of Instagram followers who worship the ground they walk upon, of course. We can’t all be famous, but we can all use the same Instagram strategies that celebrities (and their personal marketing teams, let’s be real) use to promote themselves, sell products, and share messages that […]
As we head into the holiday shopping push, Instagram has announced that it’s testing out some new ad optionsin the hopes of maximizing its revenue intake, while also providing new opportunities for brands. Though I can’t imagine that these will be entirely popular additions with users. First off, Instagram’s adding new ads into Explore, with […]
This could be a big help if you’re looking to incorporate Reels into your Instagram strategy this holiday shopping season. As part of it new series of updated how-to guidesInstagram has also launched a new, 23-page overview of how brands can use Instagram Reels for promotion and community building, which includes a range of key […]